Sparkle & Shine: Beads, Brands & Big Dreams Titelbild

Sparkle & Shine: Beads, Brands & Big Dreams

Sparkle & Shine: Beads, Brands & Big Dreams

Von: Cassandra King
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✨ Ready to build a business you love — even if it feels a little messy right now? You’re in the right place. I’m Cassandra, the colorful creative behind Pretty Pineapple Bead, and I’m on a mission to go from side hustle to full-time business. Sparkle & Shine is your go-to space for real talk about growing a handmade brand, taking bold steps, and navigating the ups and downs of entrepreneurship. In each episode, we’re getting honest about what it takes to build a business from the ground up — from marketing strategies and mindset shifts to handling the tough days and celebrating the wins. Whether you’re just starting out or feeling stuck, come along for the ride as we tackle it all, one episode at a time. Hit subscribe and let’s work toward those big, sparkly dreams — together.Copyright 2025 All rights reserved. Management & Leadership Ökonomie
  • Episode 24: Redefining Success — What My First Market After Raising Prices Taught Me
    Oct 16 2025

    🌟 Episode Length: 10 minutes, 8 seconds

    💬 In This Episode:Last week, I shared how I finally raised my prices for Pretty Pineapple Bead after doing a complete pricing overhaul — and I was nervous. Would anyone actually pay the new prices? Would it hurt my sales?

    This week, I’m taking you behind the scenes of my very first market since the price increase to share what really happened — the results, the lessons, and how it helped me redefine success in my business.

    Because sometimes, success isn’t just about the sales — it’s about the confidence, the connections, and the courage to trust your value.

    🔍 What You’ll Hear:

    📊 A side-by-side comparison of this year’s market results vs. last year’s💵 The $71 lesson that proved raising prices was the right move🧠 How confidence and connection sell more than any price tag ever could🌈 Why success is about more than numbers — it’s about meaning and mindset🤝 The power of small connections (and how one led to a booked DIY Bead Bar party!)✨ Encouragement to trust your worth, stay consistent, and celebrate progress in every form

    💬 Quote to Remember:“Success isn’t just what you earn — it’s what you learn.”

    💛 This Week’s Listener Challenge:Write down your three non-sales wins from the past month.They could be:1️⃣ Feedback or compliments from customers2️⃣ New connections or collaborations3️⃣ Small mindset shifts or creative breakthroughs

    👉 DM me your list on Instagram @SparkleAndShinePodcast — I’d love to celebrate your wins with you!

    ✨ If this episode encouraged you, share it with a biz bestie who needs a confidence boost, and don’t forget to follow the show so you never miss a new episode.

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    10 Min.
  • Episode 23: When It Feels Like You’re Screaming Into the Void (You’re Not Alone)
    Oct 9 2025

    🌟 Episode Length: 6 minutes, 39 seconds

    💬 In This Episode:Have you ever poured your heart into something—an Instagram post, a new product, or a podcast episode—only to be met with silence? No likes, no comments, no sales... just crickets?

    In this episode, I’m getting real about what it feels like when business gets quiet. Across all three of my brands—Pretty Pineapple Bead, Keep Fresh Studio, and Sparkle & Shine—it’s been slow lately, and that silence can really mess with your motivation and confidence.

    If you’ve ever felt discouraged, unseen, or like you’re shouting into the void, this episode is for you. I’m opening up about burnout, low engagement, and the hard truth of showing up even when it feels like no one’s paying attention.

    🔍 What You’ll Hear:

    😔 The emotional side of “crickets” and creative burnout📉 How low engagement impacts confidence and motivation🌱 A mindset reframe: seeing silence as a planting season, not failure💬 Honest reflection on balancing three brands and staying resilient💛 Encouragement for anyone feeling unseen in their business

    💬 Quote to Remember:“Sometimes the silence doesn’t mean failure. It just means you’re in a planting season—a slower season where your roots are growing even if you can’t see the blooms yet.”

    💛 Let’s Connect:✨ This week’s gentle reminder:If you’re in a quiet season, take a breath. You’re not failing—you’re growing, learning, and planting seeds that will bloom when the time is right.

    👉 DM me anytime at @SparkleAndShinePodcast to share what this season looks like for you. I’d love to connect and remind you that even on the quiet days, we’re all building something beautiful.

    💌 If this episode comforted or encouraged you, please share it with a biz bestie who might need this reminder too—and don’t forget to subscribe so you never miss an episode!

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    7 Min.
  • Episode 22: Pricing with Confidence: Lessons from Reanalyzing My Entire Collection
    Oct 2 2025

    🌟 Episode Length: 9 minutes, 4 seconds

    💬 In This Episode:Have you ever looked at your prices and wondered, “Will anyone actually pay this?” Or maybe you’ve just picked a number that felt right, only to realize later you were barely breaking even. If pricing makes you anxious, you’re not alone.

    In this episode, I’m sharing the behind-the-scenes story of how I finally sat down and reanalyzed every single piece in my Pretty Pineapple Bead collection after putting it off for nearly three years. I’ll walk you through the fears, the process, and the powerful lessons I learned about valuing my work and pricing with confidence.

    🔍 What You’ll Hear:

    • 🧠 Why pricing feels so hard (fear, doubt, procrastination)
    • 📊 How I reorganized my products into tiers + adjusted my pricing strategy
    • 💵 The psychology shift from charm pricing to whole-dollar pricing
    • 📝 Three big lessons I learned about procrastination, profit margins, and valuing my work
    • 🌱 Encouragement for raising your prices and attracting dream customers
    • 🎯 A simple formula you can use to check your profit margins

    💬 Quote to Remember:“If you’re not strategically pricing, you’re not paying yourself—you’re basically giving money away.”

    💛 Let’s Connect:🎯 This week’s listener challenge:Audit one product or collection in your business.

    1. Write down all your material + labor costs.

    2. Calculate your profit margin using the formula I share in the episode.

    3. Ask yourself: does this price make sense, or am I undercharging?

    👉 DM me at @SparkleAndShinePodcast with your pricing questions—I’d love to cheer you on and help however I can!

    ✨ If this episode encouraged you, please share it with a biz bestie who needs to hear it, and make sure you’re subscribed so you don’t miss the next episode.

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    9 Min.
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