ChatGPT is lying to you about your keyword strategy. It has zero data on keyword volume, which means you could be targeting phrases that exactly zero people are typing into a search box.
Enjoy the episode!

👉 For all the links and resources mentioned in this episode, check out the supporting blog post here.

Does your website even need SEO? Find out in 2 minutes 👉 https://compassdigitalstrategies.com/quiz/

🧰 I love me a good digital marketing tool. This week’s recommended tool is OpusClip.

A video repurposing tool that turns your long videos into short videos.
Peek inside my toolbox.

🎧 This week’s recommended podcast episode is You Might Also Like: The Tamsen Show
It's a bonus episode on the Marketing Companion Show podcast.

I break my self promises all the time. I used to justify it by saying I changed my mind or thinking I need to give myself grace. But every time I don't keep my promise, it tells my brain that I can't trust myself. There's this weird line between giving myself grace and holding my promises. I don't think there's anything ground breaking in this one but I did enjoy listening to the one promise tactic.

🗞️ Like newsletters? Digital Marketing Takeaway

About This Show

Created by Compass Digital Strategies, the Small Business Marketing Sweet Spot offers an eclectic mix of episodes, all meant to help you find the sweet spot in your business. Each week, you'll hear the what, why, and how's of getting more visibility on your website for the goal of more traffic and leads, along with bonus episodes, some experiential from other business owners sharing their own sweet spot.

We talk about everything that influences creating an atmosphere around and inside you that you actually love because how you grow your business and how you move through your life are connected, and neither of them are linear.

Google doesn't care how pretty your website is. A gorgeous design with a searchability score of zero is nothing more than an expensive digital brochure sitting in a dark corner of the internet where nobody can find it. If that makes you gasp, you'll enjoy this episode.

👉 For all the links and resources mentioned in this episode, check out the supporting blog post here.

Does your website even need SEO? Find out in 2 minutes 👉 https://compassdigitalstrategies.com/quiz/

🧰 I love me a good digital marketing tool.This week’s recommended tool is wave.video.

This tool can create videos from existing blog posts!

Peek inside my toolbox.

🎧 This week’s recommended podcast episode is Knowledge Mindfulness for Complex Times with Dr. Laila Marouf on the Speaking Your Brand podcast.

Speaking of being an expert, Dr. Marouf spoke about how we "tend to just cling to what we know in many ways, defend what we know in many ways, become static, become hardened of what we know." She encourages us to open up to different views and different perspectives.

🗞️ Like newsletters? Digital Marketing Takeaway

About This Show

Created by Compass Digital Strategies, the Small Business Marketing Sweet Spot offers an eclectic mix of episodes, all meant to help you find the sweet spot in your business. Each week, you'll hear the what, why, and how's of getting more visibility on your website for the goal of more traffic and leads, along with bonus episodes, some experiential from other business owners sharing their own sweet spot.

We talk about everything that influences creating an atmosphere around and inside you that you actually love because how you grow your business and how you move through your life are connected, and neither of them are linear.

4 signals to help you spot what’s behind your marketing that you might not consciously see. This episode encourages you to review the energy behind your content. It’s a conversation about fear, compassion, and the difference between proving and actually connecting. Not a how-to, a perspective shift that may drive better results from your marketing efforts.

Enjoy the episode!

👉 For all the links and resources mentioned in this episode, check out the supporting blog post here.

🧰 I love me a good digital marketing tool.This week’s recommended tool is Streak for Gmail.

I love this tool! Mostly for the ability to get links to specific emails. I used to use it for workflow when I did various types of outreach and wanted to follow up. It has multiple ways to view emails, whether it's incoming support or sales. The free version used to let you save templates. That used to be my favorite part because of the batching capability.

Peek inside my toolbox for all my tools.

🎧 This week’s recommended podcast episode is You Don’t Need More Discipline, You Need More Trust on the Small Business Straight Talk podcast.

Talk about hitting the nail on the head, looking in a mirror all those cliches. If you think you've failed at improving discipline or if you keep moving your tasks to the next day, this is would be a good episode to check out.

🗞️ Like newsletters? Digital Marketing Takeaway

About This Show

Created by Compass Digital Strategies, the Small Business Sweet Spot offers an eclectic mix of episodes, all meant to help you find the sweet spot in your business. Each week, you'll hear the what, why, and how's of getting more visibility on your website for the goal of more traffic and leads, along with bonus episodes, some experiential from other business owners sharing their own sweet spot.

We talk about everything that influences creating an atmosphere around and inside you that you actually love because how you grow your business and how you move through your life are connected, and neither of them are linear.