The Scottish Rural Leadership Programme takes business owners and senior leaders on a transformational journey to ignite their businesses, communities and Scotland as a whole.

Hear what some of those leaders had to say about what drives them during this year's closing conference, when we focussed on storytelling for leadership. Soundfile produced by StrategyStory.

Poran Malani is a marketer who has an astute perceptiveness that enables him to identify the challenges that are holding businesses back, and how to address them through clever communication.

Having worked with global brands like Coca Cola and Vodafone, he has built a track record as one of the marketing world’s great Ad Men.

At the recent Rural Leaders in Conversation event in the northeast, our podcast host, Jane Craigie, caught up with Rural Leader Donald Boyd.

Donald discusses his 15 years of involvement with Huntly Development Trust (HDT) and the investments it has made, and is making, to ensure the long-term sustainability of the market town, including the purchase of Greenmyres and the erection of a community wind turbine.

The 63 acre rural site, which is owned and run by the community, has been transformed into a recreational and biodiversity destination and is open to the public for walking, cycling and camping with the Ecobothy available for private hire for events, parties and workshops.

Tune in to hear more about what the future plans of HDT are, and the scale of the investments they have made to date.