Episode Highlights: the importance of prioritizing revenue-generating activities, being scrappy and focusing on client acquisition, the dangers of over-investing in non-essential tasks, simplifying the business-building process

Summary: In this episode of the Awake & Winning Coach Podcast, Kaylor and Robyn dive into the real talk every new coach needs to hear. They break down why so many up-and-coming coaches get stuck in the trap of busywork—obsessing over payment processors and perfecting logos—when they should be locking in clients. Kaylor and Robyn emphasize the power of being scrappy, highlighting how prioritizing revenue-generating activities like creating content, starting conversations, and mastering sales calls is what truly moves the needle. They also tackle the fear of imperfection and the risks of pouring too much time and money into non-essential tasks early on. If you're serious about building a coaching business, this episode will inspire you to cut the fluff and focus on what really matters.

Takeaways:

• Prioritize revenue-generating activities over non-essential tasks in the early stages of building a coaching business
• Be scrappy and focus on producing content, starting conversations, and executing sales calls to acquire clients
• Avoid over-investing in non-revenue generating activities, such as setting up payment processors and perfecting logos
• Simplify the business-building process by focusing on a few key activities and gradually implementing other tasks

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RESOURCES MENTIONED IN THIS EPISODE:

Website | https://theawbiz.com

Website | https://yourwinningpodcast.com/

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LINKS & REFERENCES:

Check out the Awake & Winning Website | https://awakeandwinning.com/

Join the Awake & Winning Business AW-cademy | https://theawbiz.com

Join the Awake & Winning POD-cademy | https://yourwinningpodcast.com/

Follow us on Instagram | https://www.instagram.com/awakeandwinningcoaches/

Follow Kaylor on Instagram | https://www.instagram.com/thekaylorbetts/

Follow Robyn on Instagram | https://www.instagram.com/robynclarkcoaching/

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