Ken McLoud is the Founder of Laconic Tech, a technology company focused on helping businesses harness the power of artificial intelligence and custom software to streamline operations, boost efficiency, and unlock growth. Drawing on his experience in AI engineering and strategic consulting, he partners with clients to design solutions that integrate smoothly with existing systems and deliver measurable business results. Prior to founding Laconic Technology, Ken worked as a Design Engineer at Ruger Firearms, where he leveraged his technical expertise to develop innovative products.

AI is everywhere, and it's not slowing down. But most companies are still struggling to use it in a way that actually drives results. It's easy to get caught up in the hype, tools, and trends without seeing real impact. So how can businesses integrate AI in a way that truly supports people, improves workflows, and creates meaningful growth?

Ken McLoud, an engineer with over 15 years of experience building complex systems, explains that the most effective way to integrate AI is by using it to enhance human capability — not replace it. He emphasizes focusing on workflows instead of roles, identifying bottlenecks, and automating repetitive tasks to increase output without expanding teams. He also highlights the importance of aligning AI initiatives with real business problems, not chasing trends. The result is more efficient operations, better decision-making, and scalable growth. By combining strategy, implementation, and follow-through, businesses can turn AI into a practical advantage rather than a distraction.

In this episode of Proof Point, Stacie Porter Bilger sits down with Ken McLoud, Founder of Laconic Tech, to talk about the right way to integrate AI into your business. They explore using AI to enhance teams, building custom solutions for workflows, and avoiding the trap of trend-driven adoption. Ken also shares advice on identifying the right AI opportunities for long-term growth.

Carrie Schroeder is the Principal, Lead Executive Coach, and Sales Strategist at Polaris Advisors, a consulting firm that helps organizations align strategy, culture, and operations to drive growth and successful transitions. With over 25 years of global experience in sales, business development, and M&A integration, she specializes in unlocking human potential and improving team performance. She is also a Co-founder and Partner at The B2B Builder, a women-led consulting firm focused on accelerating growth for purpose-driven organizations. Carrie is known for blending strategic insight with a strong focus on people, leadership, and sustainable business impact.

Matt Curts is the Principal and Lead Culture and Operations Strategist at Polaris Advisors. With over 25 years of experience across finance, leadership, and consulting, he specializes in culture diagnostics, leadership development, and operational planning. He is also a Co-founder at Switchback to Simple, where he helps organizations unlock team potential through culture-focused training and conversations. Matt is known for guiding leaders to align purpose with performance and create healthier, more resilient organizations.

Growth isn't just about strategy, systems, or scale — it's about people. Yet many leaders still treat culture as a "nice to have" instead of a core driver of performance and valuation. What if the real bottleneck in your business isn't the market, but how your people are aligned, developed, and empowered?

Carrie Schroeder and Matt Curts, seasoned operators and advisors, emphasize that people-powered growth is the foundation of sustainable scale and successful exits. They explain that businesses often suffer from an invisible "relational drag" caused by misalignment, lack of trust, and unclear communication. Carrie underscores the importance of psychological safety and self-awareness in teams, while Matt highlights the need for leadership evolution — from doing the work to developing others. Together, they show how addressing these human dynamics unlocks performance, builds resilience, and increases enterprise value. They also stress that founders must detach from day-to-day operations to create transferable, sellable businesses, reinforcing that culture and leadership are not soft skills but strategic assets.

In this episode of Proof Point, Stacie Porter Bilger is joined by Carrie Schroeder and Matt Curts, Principals at Polaris Advisors, to discuss how culture drives scale and exit readiness. They explore founder dependency risks, leadership development gaps, the hidden cost of disengaged teams, and how to build a transferable business. Carrie and Matt also give advice on preparing early for succession and navigating the evolving M&A landscape.

Tyler Beadlescomb is the Senior Vice President of Marketing and Content at Pacers Sports & Entertainment (PS&E), a leading organization that manages the Indiana Pacers, Indiana Fever, and other major live events across Indiana. Tyler oversees brand strategy, creative direction, and content innovation, guiding multi-platform marketing that strengthens fan engagement and drives organizational growth. Before joining PS&E, he held senior roles at TikTok, FOX Sports, and the Oakland Raiders, where he built high-impact digital campaigns and audience development programs. His career is defined by data-informed strategy, creative leadership, and consistent results.

A compelling story drives emotion, and emotion drives loyalty — especially in sports. But how do modern franchises turn everyday moments into powerful stories that captivate fans year-round while also using data to fuel smarter decision-making? And what happens when storytelling meets a rapidly expanding fan base?

Tyler Beadlescomb, a seasoned leader in sports marketing and content strategy, says the answer starts with putting fans at the center of everything. He explains that great storytelling comes from understanding what fans feel, need, and celebrate — then layering data on top to personalize those moments at scale. He highlights how blending creativity with analytics helps shape year-round engagement, from social content to in-arena experiences. This balanced approach not only deepens loyalty but also expands the footprint of the Indiana Pacers and Indiana Fever brands. Tyler shares real examples of how this philosophy drives consistency, sparks innovation, and connects diverse generations of fans.

In this episode of Proof Point, Stacie Porter Bilger sits down with Tyler Beadlescomb, Senior Vice President of Marketing and Content at Pacers Sports & Entertainment, to discuss how storytelling and data power the Indiana Pacers and Indiana Fever brands. They explore 365-day content strategy, the impact of player-driven narratives, and how fan behavior shapes creative decisions. Tyler also talks about the rise of global audiences and new opportunities in sports marketing.