In this episode, Lucas and Alex sit down with crisis communications and media relations expert Jennie Zetterström to explore what really happens when the cameras turn on.

She has spent more than 20 years helping leaders, organizations, and public figures communicate in high-pressure situations where a single sentence can change public perception.

Together they unpack why so many media interviews go wrong, why business communication doesn't work in front of journalists, and how trust has become the most valuable skill in a world shaped by AI and constant information overload.

Jennie also shares the surprising lessons she learned long before becoming a communications consultant, how working as a waitress taught her to read people, adapt to different audiences, and build genuine trust through communication.

They talk about:

• Why smart leaders fail media interviews
• The difference between business logic and media logic
• Why preparation matters more than perfect delivery
• The biggest mistakes executives make on camera
• Why trust is becoming the most important communication skill
• How to adapt your message without losing authenticity
• The communication lesson Jennie learned waiting tables that still shapes her coaching today

Whether you're preparing for a podcast, an interview, a keynote, or a difficult conversation, this episode offers practical lessons on communicating with clarity, confidence, and credibility when the stakes are highest.

Connect with Jennie

Website: https://www.buzzmore.se/

Linkedin: https://www.linkedin.com/in/jennie-zetterstr%C3%B6m-4a447a75/

Follow us on social media

Instagram: https://www.instagram.com/headgain.co/

Youtube: https://www.youtube.com/@thepublicspeakingchannel

Website: https://headgain.com/

Join our community

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Hosted on Acast. See acast.com/privacy for more information.

In this episode, Lucas and Alex sit down with Swedish stand-up comedian and content creator Tomas Kaminski to explore what comedians understand about communication that most public speakers never learn.

Tomas shares how a career in teaching unexpectedly led him to the comedy stage, why making people laugh creates trust, and how bombing in front of a live audience became one of his greatest teachers.

The conversation goes far beyond comedy. They unpack the psychology of attention, the importance of preparation, why likability matters before authority, and how building an audience is just as important as building a great presentation.

Whether you're a keynote speaker, entrepreneur, coach, consultant, or simply someone who wants to communicate with more confidence, this episode offers practical lessons from one of the toughest stages in the world.

They talk about:

Why laughter instantly builds trust

What public speakers can learn from stand-up comedians

The reality of bombing on stage (and why it makes you better)

How comedians adapt when jokes don't land

Building an audience before building a business

Why preparation beats talent

The importance of finding your own voice

Growing a personal brand through consistency instead of shortcuts

If you've ever wondered how comedians can hold a room full of strangers for an hour, this conversation reveals principles that apply to every presentation, keynote, pitch, and business conversation.

Connect with Tomas

Website: https://www.instagram.com/tomas.kaminski/?hl=en

Instagram: https://www.tomaskaminski.com/

Linkedin: https://se.linkedin.com/in/tomas-kaminski-80b91280

Follow us on social media

Instagram: https://www.instagram.com/headgain.co/

Youtube: https://www.youtube.com/@thepublicspeakingchannel

Website: https://headgain.com/

Join our community

Free skool community: https://www.skool.com/beginner

Paid skool community: https://www.skool.com/speak

Hosted on Acast. See acast.com/privacy for more information.

In this episode, Lucas and Alex sit down with entrepreneur, author, keynote speaker, and leadership consultant Jim Koetting.

Jim shares lessons from decades of building businesses, leading teams, speaking on stage, and helping organizations improve performance through better communication and stronger leadership.

They explore why leadership problems are often communication problems, how AI is changing the workplace, and why technology can amplify both great leaders and bad ones.

Jim also discusses the ideas behind his book Hijacked, explaining how screens, dopamine, and constant distraction are changing the way people think, communicate, and connect with others.

They talk about:

• Why AI makes you more of what you already are
• The communication skill every leader needs
• Why relationships matter more than talent
• How distraction is affecting modern workplaces
• Why listening is one of the most powerful leadership skills
• Building authority through public speaking

If you're interested in leadership, communication, public speaking, AI, productivity, or building stronger relationships, this conversation is packed with practical insights you can apply immediately.

Connect with Jim

Website: https://www.jimkoetting.com/

Instagram: https://www.instagram.com/jkoetting1/

Linkedin: https://www.linkedin.com/in/jimkoetting

Follow us on social media

Instagram: https://www.instagram.com/headgain.co/

Youtube: https://www.youtube.com/@thepublicspeakingchannel

Website: https://headgain.com/

Join our community

Free skool community: https://www.skool.com/beginner

Paid skool community: https://www.skool.com/speak

Hosted on Acast. See acast.com/privacy for more information.