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PracticeCare

PracticeCare

Von: Carl White
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PracticeCare is devoted to helping private practice owners in healthcare stay private. We do that via guests who offer bite-sized business experience and advice…the kind you didn’t get in school. Our guests are private practice owners and service providers who help them. If you want to know just enough about business decisions you face to make a good one, PracticeCare is for you.MarketVisory Group, Inc. Management & Leadership Marketing & Vertrieb Ökonomie
  • Shannon Decker on Value Based Care
    Jan 20 2026

    Value based care has a longer history than many realize. First conceived in 1967 and focused on sick children, the term “value based care” was coined only in 2005. Now, twenty years later, value based care arrangements cover almost half of health plan payments. My guest today helps practices adopt and use value based care programs, and she’ll help us break down how you can as well.

    Dr. Shannon Decker is the Founder and CEO of VBC One, a consulting firm that partners with physician groups, health plans and vendors to optimize value-based care performance. With over 25 years of experience, including 17 in risk adjustment, quality and Medicare, she brings deep expertise in healthcare strategy, analytics, and operations. A published author and national speaker, Dr. Decker currently serves as a RISE fellow and on the faculty at Capella University.

    In this episode Carl White and Shannon Decker discuss:

    • What Valued Based Care is and how it compares to fee for service payment model
    • What are things to consider when tackling risk and/or entering into a VBC contract
    • How private practices can participate in value based care
    • Why should practices consider engaging help

    Want to be a guest on PracticeCare®?

    Have an experience with a business issue you think others will benefit from? Come on PracticeCare® and tell the world! Here’s the link where you can get the process started.

    Connect with Shannon Decker

    https://www.linkedin.com/in/shannon-decker/

    Connect with Carl White

    Website: http://www.marketvisorygroup.com

    Email: whitec@marketvisorygroup.com

    Facebook: https://www.facebook.com/marketvisorygroup

    YouTube: https://www.youtube.com/channel/UCD9BLCu_i2ezBj1ktUHVmig

    LinkedIn: http://www.linkedin.com/in/healthcaremktg

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    46 Min.
  • Jake Goates on Overcoming Objections
    Jan 13 2026

    Life would be a lot easier if patients always agreed with you, never questioned you, and just did what you say when you say it. They don’t always do that. Sometimes they object to recommendations. Sometimes they ask questions that sound like objections. Regardless, these are a fact of life, and the better you can overcome patient objections, the more successful your practice will be. My guest today helps his dental clients do just that, and he’ll tell us what he thinks.

    Since 2003, Jake Goates has given group seminars and training on sales and marketing. He is a Key Opinion Leader for various dental marketing companies. Since 2013, Jake has personally consulted more than 5,600 dentists nationwide on their marketing strategies and sales skills to reduce unnecessary spend while increasing collections. Jake founded GOAT Dental Marketing Consultants in early 2023, providing marketing strategy and sales coaching for dental offices across the country. Jake, with his wife and two daughters, enjoy living and playing in the mountains of Northern Utah.

    In this episode Carl White and Jake Goates discuss:

    • Why objections are opportunities
    • The types of objections Jake hears from his clients, for example, clinical, office procedures, etc.
    • How to respond to objections
    • When not to respond to objections

    Want to be a guest on PracticeCare®?

    Have an experience with a business issue you think others will benefit from? Come on PracticeCare® and tell the world! Here’s the link where you can get the process started.

    Connect with Jake Goates

    https://www.linkedin.com/in/jake-goates-a8908a12/ https://www.facebook.com/profile.php?id=61553719583016

    Connect with Carl White

    Website: http://www.marketvisorygroup.com

    Email: whitec@marketvisorygroup.com

    Facebook: https://www.facebook.com/marketvisorygroup

    YouTube: https://www.youtube.com/channel/UCD9BLCu_i2ezBj1ktUHVmig

    LinkedIn: http://www.linkedin.com/in/healthcaremktg

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    42 Min.
  • Michelle O'Connor on Planning Your Expenses vs. Paying What Comes
    Jan 6 2026

    Expenses in business are as certain the sunrise, yet both my guest today and me meet prospective clients all the time who don’t seem to have a handle on them. If you don’t, problems are coming. Planning expenses is a natural requirement of any successful practice, and my guest today helps her clients do just that.

    Michelle O’Connor, a believer in following one’s dreams, has risen from an inner-city community to a life of abundance. With corporate expertise in Strategic Planning and Execution, she helps entrepreneurs achieve their goals. Michelle supports organizations through strategic processes, coaching entrepreneurs to develop action plans for success. She has facilitated Strategic Planning Retreats in Jamaica, Trinidad & Tobago, and the Dominican Republic, and reached hundreds through her Purpose Driven Conference. Her current mission is to help Medical Private Practice Owners create sustainable practices. As a wife and mother, she strives for a brighter future, motivated by the philosophy “Ad Astra Per Aspera.”

    In this episode Carl White and Michelle O’Connor discuss:

    1. Why practice owners fail to plan for expenses

    2. Why it is important to monitor expenses

    3. What if expenses are more than revenue

    Want to be a guest on PracticeCare®?

    Have an experience with a business issue you think others will benefit from? Come on PracticeCare® and tell the world! Here’s the link where you can get the process started.

    Connect with Michelle O’Connor

    LinkedIn - https://www.linkedin.com/in/michelletoconnor/

    Facebook - https://www.facebook.com/successbiznessclub

    Instagram - https://www.instagram.com/successbiznessclub/

    Connect with Carl White

    Website: http://www.marketvisorygroup.com

    Email: whitec@marketvisorygroup.com

    Facebook: https://www.facebook.com/marketvisorygroup

    YouTube: https://www.youtube.com/channel/UCD9BLCu_i2ezBj1ktUHVmig

    LinkedIn: http://www.linkedin.com/in/healthcaremktg

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    45 Min.
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