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In this episode of Digital Hustle, hosts Mike and Jo discuss their journey of creating a podcast, touching on the skills they've had to acquire, such as camera presence and effective speaking. They share their initial hesitations about being on camera and the process of becoming more confident. The hosts also talk about the importance of project management in podcast production, managing schedules, and dealing with technical issues. They reflect on the importance of having realistic expectations and share their promotional strategies, including organic marketing and paid promotions, as well as the role of data in shaping their content and marketing decisions. Join Mike and Jo as they share valuable insights and advice for aspiring podcasters.

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