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Pitching the Unknown

Pitching the Unknown

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Every great unscripted project begins with a leap of faith — you might not know where the story will go, but you know it’s worth following. Turning that uncertainty into a sellable pitch is both an art and a strategy.


In PITCHING THE UNKNOWN, our guests break down how to build trust, shape story arcs in real time, and pitch a project when the ending hasn’t been written yet.


Cheers 🥂 to Billie Mintz, Mike Lobel, Yasmine Abbasakoor, Steve Gamester, and moderator Paul Gratton for sharing their sharp insights and behind-the-scenes expertise.


🎙️ Episode 20: Pitching the Unknown on CFF’s Cheers & Chats Podcast just dropped!

Listen now on Spotify & Apple Podcasts.

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