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Phil Cooke Podcast

Phil Cooke Podcast

Von: Phil Cooke
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 Helping leaders navigate their career and calling in today's distracted media-driven culture. Do you have a message or story that could influence the world? Get expert tips from Hollywood producer and media consultant Phil Cooke on creative leadership, digital media, branding and marketing strategies, film and TV production and more – and the faith to make it happen. Find out more at PhilCooke.com. His philosophy? Get your ideas out there and change the world in the process.2024 Kunst Management & Leadership Ökonomie
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  • Be Known for Something | Mark MacDonald on Church Branding Strategy

    Be Known for Something | Mark MacDonald on Church Branding Strategy
    Jan 6 2026
    What is your church known for – and is that perception helping or hindering the gospel? In this episode, Phil Cooke https://philcooke.com and church branding strategist and author Mark MacDonald discuss how churches can develop a branding and communications strategy that clarifies their message, reshapes their perception and helps them rise above the noise of today's culture. Bonus! Gain tips on creativity and what to do when your ideas are rejected. 📊 Research shows that 85% of non-believers would visit a church if someone invited them—but perception matters. This conversation challenges churches to rethink how they communicate, who they're communicating to, and how clarity can lead to real growth. 👉 Watch now and transform your creative leadership career! Like, comment, and subscribe for more tips on faith, media and culture for creative leaders. 👉 Get my FREE DOWNLOAD when you sign up for my newsletter here: https://www.philcooke.com/subscribe/ Subscribe to My YouTube Channel and Expand your Creative Leadershiphttps://www.youtube.com/c/philcookeofficial?sub_confirmation=1 ⚡️ Books by Phil Cooke:"Unique: Telling Your Story in the Age of Brands and Social Media" https://amzn.to/2VNQ8du "Maximize Your Influence: How to Make Digital Media Work for Your Church, Your Ministry, And You" https://amzn.to/3XxHSif (As an Amazon Associate, I earn from qualifying purchases. Thank you for the support!) ======================================== Phil Cooke — Media Producer-Writer-Speaker-CoachHelping Creative Leaders Influence the World — Faith, Media & Culture Do you have a message or story the world needs to hear? I offer advice on creative leadership, digital media, branding, marketing, film and television production – and the faith to take you from where you are in your ministry or career to where you want to be. As a filmmaker, media consultant and co-founder of Cooke Media Group in Los Angeles, my client list includes Hollywood studios, major nonprofit organizations, and many of the most respected churches and ministries in the world. I've produced media programming in nearly 70 countries and created many of the most influential inspirational TV programs in history. My philosophy? Get your ideas out there and change the world in the process. Twitter https://twitter.com/philcooke Facebook https://www.facebook.com/philcookepage/ Instagram https://www.instagram.com/philcooke/ TikTok https://www.tiktok.com/@philcookeofficial Find out about Cooke Media Group here: https://www.cookemediagroup.com =========================== **More About This Episode** Be Known for Something | Mark MacDonald on Church Branding StrategyMark MacDonald is a trusted voice in church communication, with 40 years of experience in branding, marketing, and ministry. As the bestselling author of Be Known For Something and founder of BeKnownforSomething.com, Mark has helped thousands of churches across North America discover their unique thread and communicate it clearly. A former Pastor of Communication and national creative director, Mark combines research, creativity, and practical insight to help churches grow their impact. His church clients regularly see measurable results, including a recent rebrand that led to 31 new families visiting on launch Sunday. Mark is a sought-after speaker at national conferences for his engaging, no-fluff style—and he's passionate about helping churches stop sounding like noise and start being known for something that truly matters. Find out more: https://BeKnownForSomething.com Find Mark on social media including Pinterest! https://www.pinterest.com/markmac1023/ #ChurchBranding #BeKnownForSomething #MarkMacDonald #PhilCooke #ChurchLeadership #ChristianCreatives #NonprofitMarketing #ChurchCommunications #FaithAndCulture #BrandStrategy #MaximizeYourInfluence
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    39 Min.
  • How Great Leaders Navigate Crisis | Dr. Mark Rutland on Turnaround Leadership

    How Great Leaders Navigate Crisis | Dr. Mark Rutland on Turnaround Leadership
    Dec 16 2025
    A crisis doesn't have to break your church or organization. In this powerful conversation, Dr. Mark Rutland, Executive Director of the National Institute of Leadership and founder of Global Servants, joins Phil Cooke https://philcooke.com to share hard-earned insights on leading through crisis, turnaround leadership, and building a lasting leadership legacy. Drawing from firsthand experience in crisis management at Southeastern University, Calvary Church, and Oral Roberts University, Dr. Rutland explains why crisis isn't always about scandal—and why vision, systems analysis, and truth-telling are essential for renewal and growth. 👉 Watch now and transform your creative career!Like, comment, and subscribe for more tips on creative leadership. 👉 Get my FREE DOWNLOAD when you sign up for my newsletter here: https://www.philcooke.com/subscribe/ 🔥 New MasterclassesChurch on Trial—Crisis Management with Phil Cooke https://philcooke.com/masterclass Ideas on a Deadline Masterclass with Phil Cooke https://philcooke.com/ideasonadeadline Subscribe to My YouTube Channel and Expand your Creative Leadershiphttps://www.youtube.com/c/philcookeofficial?sub_confirmation=1 ⚡️ BOOK "Church on Trial – How to Protect Your Congregation, Mission, and Reputation During a Crisis" Get your copy here: https://philcooke.com/crisis ======================================== Phil Cooke — Media Producer-Writer-Speaker-CoachHelping Creative Leaders Influence the World — Faith, Media & CultureDo you have a message or story the world needs to hear? I offer advice on creative leadership, digital media, branding, marketing, film and television production – and the faith to take you from where you are in your ministry or career to where you want to be. As a filmmaker, media consultant and co-founder of Cooke Media Group in Los Angeles, my client list includes Hollywood studios, major nonprofit organizations, and many of the most respected churches and ministries in the world. I've produced media programming in nearly 70 countries and created many of the most influential inspirational TV programs in history. My philosophy? Get your ideas out there and change the world in the process. ========================== Connect with me on social media: Twitter https://twitter.com/philcooke Facebook https://www.facebook.com/philcookepage/ Instagram https://www.instagram.com/philcooke/ TikTok https://www.tiktok.com/@philcookeofficial Find out about Cooke Media Group here: https://www.cookemediagroup.com =========================== ⚡️ More About This Episode: How Great Leaders Navigate Crisis | Dr. Mark Rutland on Turnaround LeadershipMark Rutland, Ph.D., is a New York Times best-selling author. He is the executive director of the National Institute of Christian Leadership and founder of Global Servants, having served previously as the pastor of a megachurch and president of two universities. Rutland and his wife, Alison, have been married and in ministry for more than fifty years. They have three children and nine grandchildren. The Rutlands established House of Grace in Chiang Rai, Thailand, and Kumasi, Ghana, to protect tribal girls from sex trafficking through Global Servants. Since 1986 House of Grace has been "saving little girls for big destinies." Its work in West Africa, largely in remote villages, has built churches and village hygiene services in five countries. 📘 Get the Book "Keep On Keeping On: How to Die Young as Old as Possible" here: https://amzn.to/490oVft 🌍 Learn more about Dr. Mark Rutland: https://drmarkrutland.com 🌍 Global Servants: https://globalservants.org (As an Amazon Associate, I earn from qualifying purchases. Thank you for the support!) ⏰ Timecodes ⏰ 00:00 Phil Cooke introduces the topic of leading through a crisis 00:41 Meet Dr. Mark Rutland, Executive Director, National Institute of Christian Leadership 01:42 Crisis is not always moral failure, sexual abuse or financial mismanagement 04:44 Managing the PR in a crisis situation 06:38 The hard decisions that must be made by leadership 10:30 Why a systems analysis is important 13:38 Why casting vision is important in turnaround leadership 17:39 Things leaders must pay attention to 21:14 Decisions on hires and fires to turnaround a church or organization 26:00 Changing self-perception in an organization's culture 31:42 Don't obsess on the past 33:00 How to contact Dr. Mark Rutland
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    37 Min.
  • Church Communication Strategies That Actually Work | Brady Shearer, Pro Church Tools

    Church Communication Strategies That Actually Work | Brady Shearer, Pro Church Tools
    Nov 18 2025
    Here's how to transform your church communications strategy with processes that really work. In this episode, Phil Cooke https://philcooke.com talks with Brady Shearer, founder of Pro Church Tools, about practical ways to simplify your church media, clarify your message, and reach more people online. From repurposing sermons and building better content systems to leading creative teams with vision, Brady shares the mindset and methods that help churches communicate with excellence. Learn why attention is the most valuable commodity your church can possess—and how to use it to share the greatest message of all time. 👉 Watch now and transform your creative career! Like, comment, and subscribe for more tips on creative leadership. 👉 Get my FREE DOWNLOAD when you sign up for my newsletter here: https://www.philcooke.com/subscribe/ 🔥 New MasterclassesChurch on Trial—Crisis Management with Phil Cooke https://philcooke.com/masterclass Ideas on a Deadline Masterclass with Phil Cooke https://philcooke.com/ideasonadeadline Subscribe to My YouTube Channel and Expand your Creative Leadershiphttps://www.youtube.com/c/philcookeofficial?sub_confirmation=1 Subscribe and hit the Notification bell to be notified when they go live. ⚡️ BOOK "Church on Trial – How to Protect Your Congregation, Mission, and Reputation During a Crisis" Get your copy here: https://philcooke.com/crisis ======================================== Phil Cooke — Media Producer-Writer-Speaker-CoachHelping Creative Leaders Influence the World — Faith, Media & CultureDo you have a message or story the world needs to hear? I offer advice on creative leadership, digital media, branding, marketing, film and television production – and the faith to take you from where you are in your ministry or career to where you want to be. As a filmmaker, media consultant and co-founder of Cooke Media Group in Los Angeles, my client list includes Hollywood studios, major nonprofit organizations, and many of the most respected churches and ministries in the world. I've produced media programming in nearly 70 countries and created many of the most influential inspirational TV programs in history. My philosophy? Get your ideas out there and change the world in the process. ========================== Connect with me on social media: Twitter https://twitter.com/philcooke Facebook https://www.facebook.com/philcookepage/ Instagram https://www.instagram.com/philcooke/ TikTok https://www.tiktok.com/@philcookeofficial Find out about Cooke Media Group here: https://www.cookemediagroup.com =========================== ⚡️ More About This Episode: Church Communication Strategies That Actually Work | Brady Shearer, Pro Church Tools Brady Shearer is the creator of Nucleus and Pro Church Tools. Helping churches navigate the biggest communication shift in 500 years. 📘 Learn more: https://prochurchtools.com 🎓 Get certified: https://prochurchcertified.com #PhilCooke #BradyShearer #ProChurchTools #ChurchCommunication #ChurchMedia #ChurchMarketing #DigitalMinistry #ChurchGrowth #ContentStrategy #MinistryLeadership #CreativeMinistry #ChurchOnline #ChurchSocialMedia #CommunicationStrategy (As an Amazon Associate, I earn from qualifying purchases. Thank you for the support!) ⏰ Timecodes ⏰ 00:00 Phil introduces the topic of church communications strategies00:30 Meet Brady Shearer, founder of Pro Church Tools06:00 Leading creative teams.09:00 The role of a communications director11:30 Ideas for repurposing sermons18:00 Updated social media strategies21:00 Content strategy and how to implement it28:45 The importance of the hook34:13 Policies for church communications40:40 Follow Brady Shearer at https://ProChurchTools.com
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    41 Min.
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