In this episode live from The Ministry, SE London we talk about the excitement artists, events organisers, and venues have around mapping out killer schedules packed with incredible experiences across the next 18 months and beyond.

Joined by, Owen Kent, Head of Events at Raymond Gubbay, a division of Sony Music, Suzanne Bayliss, Festival Director at Vision Nine Group, Creative Director Nick Jekyll, and hosted by Paradise Talks and Soho Radio presenter, Emma Bartholomew.

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Today we’re having a power brief one-to-one with the founder of one of the most exciting and acclaimed non-alcoholic drinks brands on the market, Caleño.

Caleño Drinks was born out of personal frustration. Founder Ellie Webb was on an alcohol-free night out with friends & felt uninspired by the alcohol-free drinks on offer, so decided it was time to bring some joy to not drinking. Fuelled by Latin positivity, Ellie set out to infuse the sun-drenched flavours of Colombia, her homeland, with her non-alcoholic spirits.

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When you think of sexy brands or even products that would be sexy to sell, life insurance probably wouldn’t be high on the list.

Beyond being presumed dry or dull, there’s the taboo around the subject of death and a reluctance for us as consumers to face up to our own mortality and think about what happens to our loved ones after we’ve gone. So, today we’re looking forward to an open and candid chat with a guest who represents a life insurance brand that is so far from boring or corporate that it might just make you sit up and listen.

Banishing taboos, opening up the conversation around death and what happens to the people we love after we’re gone, and doing it all in the cleverest of irreverent and appealing ways is the brand, DeadHappy. Joining me to tell us how genius branding is done when it comes to the unspeakable, is DeadHappy’s Head of Brand, Eddy Edwards

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