In this episode, I sit down with Steven Price, co-owner of Coral Reef Swim, to talk about how the brand got its start and what it takes to grow a product-based business in the competitive swimwear industry. Steven shares the early days of launching the brand, the inspiration behind the name, and the problem they set out to solve in the market. We also dive into how Coral Reef designs new collections, builds customer loyalty, and continues to stand out. Steven closes with practical lessons and advice for anyone wanting to start their own brand or step into fashion and apparel.

Website:

https://coralreefswim.com/

Instagram:

https://www.instagram.com/coralreefswim

In this episode, we sit down with Jacqueline Smith, founder of E3 Energy, to talk about shaking up the protein bar industry.

Jacqueline is on a mission to fix what’s broken in the protein bar aisle by creating bars that are made with real ingredients, taste amazing, and fuel your body the right way. Unlike the dry, chalky “health” bars you find on shelves, E3’s refrigerated bars come in a unique three-cube format, making portion control simple and stress-free.

We dive into Jacqueline’s journey of building E3 from the ground up, what it takes to stand out in a crowded health food market, and how she’s turning innovation, branding, and consumer trust into real momentum.

If you’re passionate about entrepreneurship, health and wellness, food startups, or scaling a business in a competitive market, this conversation is packed with insights and inspiration.

What do a circus acrobat, a franchise owner, and a crypto trader have in common? One name: Atreus Trygg.

In this episode of The Open Source Entrepreneur, we sit down with Atreus—a high-performing, multi-passionate entrepreneur whose journey is anything but ordinary. From performing in the circus to building multiple businesses across industries like wellness, crypto, consumer products, and franchising, Atreus is redefining what it means to live life at full throttle.

We dive into:

• His path from professional performer to business builder
• Launching Cirque Orenda, Melty, and Atrubein
• Owning and scaling franchises as part of his entrepreneurial portfolio
• His mindset around health, hustle, and personal branding
• Why curiosity and courage are key ingredients to success
• What’s next for his ‘Where It’s AT’ movement

If you're a multi-hyphenate, a creative, or someone who refuses to settle for “average,” this episode will light a fire under you.

🎧 Listen now and get inspired to live an extraordinary life.