What if your business could grow without burning you out?

In this episode of Olive Insights, Sarah Petty takes you behind the scenes of how she built Olive Business Partners and shares the real story of scaling a service based, fractional CFO business without sacrificing her lifestyle.

After leaving corporate, Sarah was warned that business ownership would mean longer hours and constant hustle. Instead, she intentionally designed a model that supports flexibility, recurring revenue, and sustainable growth.

In this candid, practical episode, she walks through the decisions, mindset shifts, and structural changes that helped her move from being the bottleneck to building a team that delivers quality and trust at scale.

If you run a service based business and feel stuck trading time for money, this episode will give you a clearer path forward.

In this episode, Sarah covers:

• Why service based businesses can be difficult to scale
• How founders unintentionally become the bottleneck
• The shift from doing everything yourself to delegating with confidence
• Why flexible resourcing reduces risk and burnout
• The impact of bringing in senior support instead of junior hires
• How a business manager can free up your mental load
• Why recurring revenue creates stability and better planning
• How to design a business that fits your life, not the other way around

If you want to grow your business without working nights and weekends, this episode will help you rethink your structure and build support that actually scales.

Because you do not need a perfect model from day one. You just need one that evolves with you.

About Olive Business Partners
Olive Business Partners is a Virtual CFO firm founded and led by Sarah Petty, a seasoned CFO passionate about helping business owners take control of their finances and scale with confidence. Whether you're planning to hire a team, invest in technology, expand into new markets, launch new products, take on larger clients, raise capital, or prepare for acquisition, we’ll help you make informed financial decisions that support your long-term success.

Like the olive tree, we believe in steady, resilient growth. We connect ambitious business owners with experienced CFOs, providing tailored support for the stage you're at and the challenges you're facing. Our flexible model gives you access to expert financial guidance when and where you need it without the cost of a full-time CFO.

Success Circle: The Success Circle | Step up, scale up and achieve ongoing financial success. — Olive Business Part…

Why does running a “fine” business still feel so stressful?

In this episode of Olive Insights, Sarah Petty talks about a type of stress that rarely gets discussed but is incredibly common among business owners. That constant, low level anxiety that lingers in the background, even when sales are steady and nothing seems obviously wrong.

From the outside, everything looks okay. Clients are happy, revenue is coming in, and the bills are paid. But internally, there is still uncertainty. Questions like “Is this actually working?” or “Should I be earning more by now?” quietly sit in your mind.

Sarah explains why this stress often has less to do with crisis and more to do with a lack of clarity, especially around profit.

Drawing on her experience as a virtual CFO, she shares how understanding your numbers and defining what profit really means for your business can dramatically reduce the mental load and help you make decisions with confidence instead of fear.

In this episode, Sarah covers:

• Why business ownership creates a unique kind of stress
• The constant mental load many owners carry in the background
• How uncertainty fuels anxiety more than bad news ever could
• Why avoiding your numbers keeps you stuck in guesswork
• The importance of understanding profit, not just revenue
• How financial clarity reduces risk and decision fatigue
• Practical ways to regain control and calm in your business

If your business looks healthy on the surface but still feels heavy behind the scenes, this episode will help you understand why and show you how clarity can replace that constant worry.

Because confidence in your business comes from knowing your numbers, not hoping for the best.

About Olive Business Partners
Olive Business Partners is a Virtual CFO firm founded and led by Sarah Petty, a seasoned CFO passionate about helping business owners take control of their finances and scale with confidence. Whether you're planning to hire a team, invest in technology, expand into new markets, launch new products, take on larger clients, raise capital, or prepare for acquisition, we’ll help you make informed financial decisions that support your long-term success.

Like the olive tree, we believe in steady, resilient growth. We connect ambitious business owners with experienced CFOs, providing tailored support for the stage you're at and the challenges you're facing. Our flexible model gives you access to expert financial guidance when and where you need it without the cost of a full-time CFO.

Success Circle: The Success Circle | Step up, scale up and achieve ongoing financial success. — Olive Business Part…

Does growing your business feel heavier instead of easier?

In this episode of Olive Insights, Sarah Petty explores how successful entrepreneurs grow their businesses with clarity and calm rather than constant stress and exhaustion.

Drawing on her experience working with founders across all stages of growth, Sarah explains why ease in business is not about slowing down or lowering ambition. It is about intentional design, focus, and financial clarity.

This episode unpacks the difference between chaotic growth and sustainable growth and shows how structure and simplicity create momentum rather than friction.

In this episode, Sarah covers:

• Why many business owners feel constant pressure and fatigue
• The difference between calm leaders and reactive leaders
• Why designing your business model before scaling matters
• How leverage creates growth without longer hours
• Why focus and saying no are essential for momentum
• How simplicity reduces complexity and stress
• The role of financial visibility in confident decision making
• Why not all growth is good growth
• How the right support reduces decision fatigue

If your business growth is starting to feel overwhelming, this episode will help you rethink how you scale and choose a path that supports both performance and wellbeing.

Because ease in business is a choice, not something you earn later.

About Olive Business Partners
Olive Business Partners is a Virtual CFO firm founded and led by Sarah Petty, a seasoned CFO passionate about helping business owners take control of their finances and scale with confidence. Whether you're planning to hire a team, invest in technology, expand into new markets, launch new products, take on larger clients, raise capital, or prepare for acquisition, we’ll help you make informed financial decisions that support your long-term success.

Like the olive tree, we believe in steady, resilient growth. We connect ambitious business owners with experienced CFOs, providing tailored support for the stage you're at and the challenges you're facing. Our flexible model gives you access to expert financial guidance when and where you need it without the cost of a full-time CFO.

Find out more about Olive Business Partners:
Website: Olive Business Partners
Instagram: @olivebusinesspartners
LinkedIn: Olive Business Partners

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