Bestselling cozy mystery author Ellie Alexander joins Patty Grasher on Northwest Book Talk to share how a simple idea blossomed into the beloved Ashland Mystery Fest, now attracting readers and writers from around the world.

Ellie talks about balancing festival planning with her writing career, the power of community partnerships, and how immersive, reader-driven events deepen the connection between authors and fans.

Tune in for a behind-the-scenes look at one of Oregon’s most charming literary celebrations — and inspiration for anyone who loves mysteries, books, and the Pacific Northwest.

🎧 Listen now on Northwest Book Talk and discover what makes the Ashland Mystery Fest a must-attend event for cozy mystery lovers everywhere.

Patty talks with mystery author Caren Hahn about what really works—and what doesn’t—when authors attend live book events.

Caren shares insights from her first author conference, discovering that not all events attract readers, and the importance of clear pricing and presentation.

Together, they explore how authors can build deeper reader relationships, manage event costs, and collaborate with others for better exposure.

Caren also reveals her favorite event tools—from tall banners to QR codes—and how small, focused gatherings often lead to the most meaningful connections.

In this episode of Northwest Book Talk, host Patty Grasher talks with Jordan Fitch, author of NoTown and The Cardinal Line, about how live events can transform the way authors connect with readers.

Jordan shares his experiences of meeting new readers at live events, small, large and inbetween. The importance of making real connections, and why in-person events remains a powerful part of building his author platform.

🎧 Tune in to discover how signing books at his favorite bar started his live event journey.