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New Media Show (Audio)

New Media Show (Audio)

Von: Rob Greenlee
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New Media Show with Rob Greenlee formerly co-hosted by Todd Cochrane RIP discussing the new media and podcasting space with new weekly guest co-hosts.Spoken Life Media Rob Greenlee © 2025-6 Marketing & Vertrieb Ökonomie
  • Shocking Change: Video, AI, and RSS Podcasting | Dave Jackson #646
    Jan 9 2026

    In this new episode from a LIVE Jan 7th, 2026 New Media Show, Host RobGreenlee.com is joined by Dave Jackson (School of Podcasting and co-host of Ask the Podcast Coach) to unpack why the current shift toward video and AI feels like an earthquake inside podcasting, while the YouTube creator world treats it like a normal day.

    We dig into how creators are now forced to play two games at once: the RSS subscription game and the algorithm discovery game especially for video, and why the definition debates did not matter as much as audience behavior.

    Rob and Dave also get practical about what breaks and what endures, including growing frustration with heavy ad loads and pre-roll stacking, the realities of programmatic monetization, and why the first thing a listener should hear is you.

    We cover where video delivery and monetization are heading (including HLS and video ad insertion), why “watch something” still defaults to YouTube for most people, and what Apple Podcasts would need to change if it ever wanted to truly reprioritize RSS-based video podcasting again.

    Plus, a look at what live content signals in an AI-accelerated era, including the idea of live as proof of life and real-time audience feedback.

    Rob also shares reminders about Podfest Expo (Jan 14–18 in Orlando) and the upcoming 2026 Podcast Hall of Fame activity on Jan 16th, 2026 (PodcastHall.com).

    Topics Covered:

    Video becoming default across platforms
    AI accelerating the creator loop and increasing pressure to optimize for algorithms
    RSS portability, ownership, and the growing discovery gap
    Programmatic ads, pre-roll backlash, and audience ad tolerance
    HLS, video ad insertion, and why the ad infrastructure is pushing streaming delivery
    Apple Podcasts video discoverability problems and what would need to change
    Netflix exclusivity lessons after the Spotify era of exclusives
    Live as proof of life in a world flooding with synthetic content

    Hosts Links

    New Media Show: https://newmediashow.com/
    Rob Greenlee: https://robgreenlee.com/
    Rob on YouTube: https://www.youtube.com/@RobGreenlee
    Rob on LinkedIn: https://www.linkedin.com/in/robgreenlee
    Rob on Instagram: https://www.instagram.com/robwgreenlee/
    Podcast Hall of Fame: https://podcasthall.com/
    Podfest Expo: https://podfestexpo.com/

    Dave Jackson, School of Podcasting: https://schoolofpodcasting.com/
    Ask the Podcast Coach (Live Saturdays): https://askthepodcastcoach.com/

    The post Shocking Change: Video, AI, and RSS Podcasting | Dave Jackson #646 first appeared on New Media Show.

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    1 Std. und 30 Min.
  • What’s a Podcast Era Is Over – Welcome Liquid Content Era #645
    Dec 18 2025
    This week (December 17th, 2025) on episode #645 of The New Media Show with Rob Greenlee host is joined by longtime podcasting pioneer and returning guest co-host Cliff Ravenscraft, the Podcast Answer Man, for a wide-ranging and timely conversation about where podcasting has been and where it’s heading next. The episode opens with a reflection on the long-running industry debate around the definition of a podcast and why that question has resurfaced so often over the last few years. Rob and Cliff explore how audience behavior has quietly moved ahead of industry debates, shifting consumption toward a mix of audio, video, livestreams, and platforms like YouTube, often without waiting for permission or consensus. Cliff shares the full story behind his return to the Podcast Answer Man brand after stepping away years ago, including why he left, what he focused on during his time away, and what changes in the podcasting and creator landscape made this the right moment to come back. He reflects on two decades in podcasting, helping tens of thousands of creators launch shows, and why many creators today feel overwhelmed by conflicting advice around video, algorithms, and monetization. Rob introduces the concept of podcasting’s evolving eras, beginning with the often-forgotten “Zero Era” where audio and video podcasting coexisted early on, followed by the MeUndies era, the experimentation and acquisition boom, and the more recent identity-crisis phase defined by the question “What is a podcast?” Together, Rob and Cliff discuss why the industry may now be entering what’s being called the Liquid Content Era, where shows are no longer confined to a single format and content flows across feeds, platforms, and experiences. The conversation digs into the tension between creator intent and audience convenience, the role of RSS in a changing ecosystem, and the risks of letting algorithms dictate creative decisions. Cliff offers a counterbalance to the pressure many creators feel to be everywhere at once, emphasizing that audio-only podcasting can still succeed when aligned with clear goals, sustainable workflows, and meaningful audience relationships. The episode also explores production quality, evolving audio standards, video integration challenges, international podcast growth, and why podcasting remains a powerful global medium despite constant claims that it’s “over” or “dead.” This episode is both a reality check and a recalibration, encouraging creators to stop defending definitions, focus on serving audiences, and choose formats intentionally rather than reactively. Join the conversation in comments, and be part of the discussion about what podcasting really means now and what it can become next. Rob Greenlee Rob Greenlee Website https://RobGreenlee.com New Media Show for Audio and Video RSS feeds https://NewMediaShow.com Adore Podcast Network https://AdoreNetwork.com Adore Creator Community on Skool https://Skool.com/AdoreNetwork Podcast Hall of Fame https://PodcastHall.com https://YouTube.com/@OfficialPodcastHallofFame The Pro Creator Playbook with Rob Greenlee Audio podcast https://www.adorenetwork.com/show/pro-creator-playbook-audio/ Video show https://www.adorenetwork.com/show/pro-creator-playbook-video/ Spoken Life Show https://www.adorenetwork.com/show/spoken-life-show/ Spoken Human show on YouTube https://YouTube.com/@spokenhuman Rob Greenlee YouTube channel https://YouTube.com/@RobGreenlee Cliff Ravenscraft https://CliffRavenscraft.com https://PodcastAnswerMan.comThe post What’s a Podcast Era Is Over – Welcome Liquid Content Era #645 first appeared on New Media Show.
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    1 Std. und 14 Min.
  • Making a Pro Level Live or Recorded Show – New Media Show #644
    Dec 12 2025
    In the December 10th, 2025 Live episode of The New Media Show, host Rob Greenlee welcomes Mike Dell, VP at Blubrry Podcasting, as guest co-host for a grounded, practical conversation about what keeps a podcast growing long after the initial excitement fades. The episode opens with a sincere reflection on Todd’s passing and the lasting impact he had on the community, along with the intention to honor his legacy in the months ahead. From there, Rob and Mike move into the core topic: why many podcasts and live shows start strong, then stall. They unpack how a lack of clarity and consistency often shows up as drifting topics, uneven pacing, and episodes that feel improvised in a way that does not serve the listener. Their argument is simple: sustainable shows are built, not stumbled into. Structure does not mean sounding scripted or robotic. It means defining a format your audience can recognize, returning to it reliably, and creating a repeatable experience that keeps people coming back. They also talk about how modern media habits are reshaping expectations. With short form video and endless scroll everywhere, audiences decide quickly whether to stay. Rob and Mike stress the importance of a strong opening, clear positioning, and content that delivers on what the title promises. They discuss video as part of the current landscape, but keep the focus on fundamentals like audio quality, intentional production choices, and making platform decisions that do not compromise the listener experience. Mike pulls in lessons from his own shows, including what he has learned from hyperlocal and niche content, and how community relevance can drive engagement in ways that surprise creators. The conversation highlights practical ways to increase interaction, including live chat, polls, and Q and A segments, not as gimmicks, but as tools to build a real sense of participation and belonging. They also touch on workflow improvements, handling technical issues gracefully, simplifying video production, and using on screen titles and lower thirds so viewers can easily follow along. By the end, the episode becomes a clear playbook for leveling up: know what your show is trying to achieve, design a format that supports that goal, respect attention early, keep the quality bar consistent, and build community in a way that invites people in instead of pushing them away. Rob Greenlee Rob Greenlee Website https://RobGreenlee.com New Media Show for Audio and Video RSS feeds https://NewMediaShow.com Adore Podcast Network https://AdoreNetwork.com Adore Creator Community on Skool https://Skool.com/AdoreNetwork Podcast Hall of Fame https://PodcastHall.com https://YouTube.com/@OfficialPodcastHallofFame The Pro Creator Playbook with Rob Greenlee Audio podcast https://www.adorenetwork.com/show/pro-creator-playbook-audio/ Video show https://www.adorenetwork.com/show/pro-creator-playbook-video/ Spoken Life Show https://www.adorenetwork.com/show/spoken-life-show/ Spoken Human show on YouTube https://YouTube.com/@spokenhuman Rob Greenlee YouTube channel https://YouTube.com/@RobGreenlee Mike Dell Blubrry Podcasting https://blubrry.com https://MikeDell.com Audio Chapters: 00:00 Introduction and Guest Introduction 01:00 Reflecting on Podcasting Changes 01:25 The Importance of Podcast Structure 03:19 Balancing Planning and Spontaneity 04:58 Engaging the Audience 08:08 Navigating Algorithms and Goals 18:54 Hyperlocal and Niche Podcasting 34:26 Live Shows and Audience Interaction 42:34 Improving Podcasting Skills 43:03 Maintaining Authenticity in Production 43:32 Handling Technical Glitches 44:33 Simplifying Video Production 44:46 Using Streaming Platforms Effectively 48:52 Importance of Lower Thirds and Titles 50:12 Editing and Post-Production Tips 56:59 Building a Community 01:01:02 Engaging with Your Audience 01:07:51 Q&A Session 01:12:46 Final Thoughts and AnnouncementsThe post Making a Pro Level Live or Recorded Show – New Media Show #644 first appeared on New Media Show.
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    1 Std. und 14 Min.
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