💥 Four years to land one deal?!

Founder Ashley Ainsley, co-founder of Colour in Tech, reveals the unfiltered truth about building partnerships with big brands — and why most founders get it wrong.

From being one of only 32 Black students at Oxford to leading a movement that’s transforming diversity in tech, Ashley shares the lessons, setbacks, and wins that every entrepreneur needs to hear.

In this episode, you’ll discover:

* The patience and strategy behind multi-year deals

* How to turn diversity into a competitive advantage

* The realities of running a sustainable nonprofit

* Why transactional networking is killing your chances

* The nationwide AI upskilling initiative is changing the game

Connect with Ashley:

LinkedIn: Ashley Ainsley

Twitter / X: @AshleyAinsley

Colour in Tech: @colourintech | colourintech.org

💥 57% pay gap in influencer marketing?! Founder Charlotte Stavrou of SevenSix Agency reveals the shocking truth brands don’t want you to know – and how she built a thriving agency by taking a leap of faith and disrupting the industry.

In this episode, Charlotte drops unfiltered insights on the mistakes founders can’t afford to make, how to scale with limited resources, and the diversity and inclusion gaps threatening the creator economy. If you’re a startup founder or creative entrepreneur, this is the episode you can’t afford to miss.

Connect with Charlotte:

• Instagram: @charlotte76

• LinkedIn: Charlotte Stavrou

• SevenSix Agency: @sevensixagency | sevensixagency.com

Klaus Heller, a social media marketing freelancer and founder of the Creative Lunch Club, discusses his journey in the industry and the changes he has witnessed over the years. He emphasizes the importance of using social media strategically to achieve business goals and the need for a media budget. Klaus also shares insights on creating good content, including the importance of engaging the audience and being authentic. He talks about the motivation behind starting the Creative Lunch Club and the goal of building a global community for creatives. Klaus encourages aspiring freelancers to take the leap and start their own ventures.

Takeaways

• Klaus Heller has been in social media marketing since its inception.
• The organic reach of social media has significantly declined.
• Investing in paid media is essential for business success on social platforms.
• Good content resonates with the target audience and encourages engagement.
• The Creative Lunch Club was born out of a desire for community among freelancers.
• Building a community helps creatives connect and share experiences.
• Klaus emphasizes the importance of authenticity in content creation.
• Freelancing offers flexibility and autonomy in work.
• Starting a freelance career can be done gradually alongside a full-time job.
• Networking and community engagement are crucial for creative professionals.

Find Online:-

Klaus Heller: Web | LinkedIn | Instagram

Creative Lunch Club: Web | LinkedIn | Instagram

Find Us:Web | LinkedIn | Instagram | Facebook

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