Monetize LinkedIn Using On-Brand Videos with Nick Capozzi
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HIGHLIGHTS
- You can create professional and on-brand videos on a budget
- Share actionable insights in your content
- Talk about topics your audience can reach out to you for
- People want to feel like they know you before doing business with you
- Nick’s tips for great video
QUOTES
Nick: "Make sure you're giving actionable insights. So what can they stop the video and actually go and apply immediately? Whether it's a presentation skill or a business development skill, what can I actually test drive same hour?"
Nick: "I put video out. What I spoke about in that video that day is what people would reach out to me for for help with. So if I was talking about sales presentation skills, people wanted that."
Nick: "Once you have traction, you can be more things to more people. Once you're starting to build a base of people that you're connecting with and involved with, I think that's where the opportunity is."
Nick: "Use bullet points, have a really clear background, start with that. Keep it to under 45 seconds, bonus points for making it actionable insight."
You can find out more about Nick in the links below:
- LinkedIn: https://www.linkedin.com/in/nick-capozzi
- Instagram: https://www.instagram.com/salespitching/
- Website: https://salespitching.com/
