Martin Doig and Robbie Sturgess from Verto People - Why Cold Calling Is Essential For Perm Growth
Artikel konnten nicht hinzugefügt werden
Der Titel konnte nicht zum Warenkorb hinzugefügt werden.
Der Titel konnte nicht zum Merkzettel hinzugefügt werden.
„Von Wunschzettel entfernen“ fehlgeschlagen.
„Podcast folgen“ fehlgeschlagen
„Podcast nicht mehr folgen“ fehlgeschlagen
Martin Doig and Robbie Sturgess from Verto People - Why Cold Calling Is Essential For Perm Growth
-
Gesprochen von:
-
Von:
Über diesen Titel
Martin Doig and Robbie Sturgess, founders of Verto People, join Derry Holt to explain how their 99% perm agency not only survived a pandemic launch but rapidly scaled to 38 employees by prioritizing relentless daily Business Development (BD) over fleeting contract trends.They share their controversial stance on cold calling, detail their data-driven hiring methodology, and unpack the crucial lessons learned from scaling too fast into unfamiliar markets like Germany.Key Takeaways:- "Cold Calling is alive": The controversial view that BD must be done every day, non-negotiable.- The Data-Driven Hire: Using psychometrics to vet recruiters for sales aptitude, resulting in an 80%+ success rate.- Scaling Lessons: Why they intentionally pulled out of the German market and software niches to focus resources entirely on explosive US engineering growth.- The 8-Touch Rule: How Verto ensures success by following a highly targeted, multi-touch BD process for every single candidate.