Marketing Brew Weekly Titelbild

Marketing Brew Weekly

Marketing Brew Weekly

Von: Morning Brew Inc.
Jetzt kostenlos hören, ohne Abo

Über diesen Titel

 Marketing Brew Weekly gives marketing professionals insightful analysis and a lively conversation on the latest trending topics in the world of media and advertising, from the Marketing Brew reporters who know the industry best. Marketing & Vertrieb Politik & Regierungen Ökonomie
Folgen
  • How Creators Are Redefining Brand Safety

    How Creators Are Redefining Brand Safety
    May 13 2026
    Welcome to Marketing Brew Weekly! This week, we’re taking a look at content creators and brand safety – and how the two can (and can’t) work together. With insight from Grant and Ash, aka A Twink and A Redhead, we get the creator perspective on working with picky brands, and offer reminders for brands who want to risk it all on popular creators. 00:00: Intro, who are creators Grant and Ash, a Twink and a Redhead 03:25: Brand safety redefined in the creator era 05:45: Brands going unhinged online 09:00: Creators taking executive titles at brands 14:00: How unhinged is too unhinged 18:30: Risks of creators and brand safety 21:25: Are brands willing to go all in on the joke 24:45: Knowing your audience on different platforms For more upcoming Marketing Brew events: https://www.marketingbrew.com/events Subscribe to the Marketing Brew newsletter: https://www.marketingbrew.com/ Watch Marketing Brew Weekly on YouTube: https://www.youtube.com/@MarketingBrew Follow Marketing Brew Instagram: https://www.instagram.com/marketingbrew/ LinkedIn: https://www.linkedin.com/showcase/marketing-brew/ Have a question for us? Send us an email or voice note to mkbw@morningbrew.com Learn more about your ad choices. Visit megaphone.fm/adchoices Marketing Brew Weekly gives marketing professionals insightful analysis and a lively conversation on the latest trending topics in the world of media and advertising, from the Marketing Brew reporters who know the industry best. Learn more about your ad choices. Visit megaphone.fm/adchoices
    Mehr anzeigen Weniger anzeigen
    31 Min.
  • The Devil Wears… Old Navy? Plus Big Tech Takes on the Met Gala

    The Devil Wears… Old Navy? Plus Big Tech Takes on the Met Gala
    May 6 2026
    Welcome to Marketing Brew Weekly! This week, we’re taking a look at the brands that made their way into The Devil Wears Prada 2 (and it was fierce competition!), and why it was very different from the original film. Plus, we’re looking at the film’s relationship to Vogue magazine, and partnerships with both luxury and accessible fashion brands. And of course we had to share a few thoughts from this week’s Met Gala too. 00:00: Intro 03:40: Brands in The Devil Wears Prada 2 09:42: Difference from the first movie with brand involvement 11:50: Can Vogue afford to not get involved 14:30: The state of luxury brands, partnerships with Old Navy and Walmart 19:45: Met gala thoughts This episode is brought to you by Paramount Advertising. For more information, visit: https://www.paramount.com/advertising Join us this May for the Marketing Brew Social & Creator Marketing event, covering what’s driving real ROI in the creator economy right now. If you’re in NYC, we’d love to meet you in-person. Tickets and info here: https://www.marketingbrew.com/events/the-next-phase-of-social-and-creator-marketing?utm_campaign=mkb_me_022526&utm_content=show_notes&utm_medium=podcast&utm_source=mkb For more upcoming Marketing Brew events: https://www.marketingbrew.com/events Subscribe to the Marketing Brew newsletter: https://www.marketingbrew.com/ Watch Marketing Brew Weekly on YouTube: https://www.youtube.com/@MarketingBrew Follow Marketing Brew Instagram: https://www.instagram.com/marketingbrew/ LinkedIn: https://www.linkedin.com/showcase/marketing-brew/ Have a question for us? Send us an email or voice note to mkbw@morningbrew.com Learn more about your ad choices. Visit megaphone.fm/adchoices Marketing Brew Weekly gives marketing professionals insightful analysis and a lively conversation on the latest trending topics in the world of media and advertising, from the Marketing Brew reporters who know the industry best. Learn more about your ad choices. Visit megaphone.fm/adchoices
    Mehr anzeigen Weniger anzeigen
    30 Min.
  • The Best Way to Activate Fandoms for Your Marketing

    The Best Way to Activate Fandoms for Your Marketing
    Apr 29 2026
    Welcome to Marketing Brew Weekly! This week, we’re feeling the heat and discussing the ways the female gaze and fandoms are changing advertising. From hot Heated Rivalry stars to beauty brands embracing the next It Boys, these are the ways brands are getting fans to do their marketing for them. 00:00: Intro 02:50: Heated Rivalry stars in steamy ads 11:12: The new It Boy 12:50: Fandom is organic marketing 16:45: The Quinn app stays winning 18:50: The beauty industry tapping into hot men 23:50: Sports and beauty marketing 24:50: Pros and cons of tapping into fandoms This episode is brought to you by Paramount Advertising. For more information, visit: https://www.paramount.com/advertising Join us this May for the Marketing Brew Social & Creator Marketing event, covering what’s driving real ROI in the creator economy right now. If you’re in NYC, we’d love to meet you in-person. Tickets and info here: https://www.marketingbrew.com/events/the-next-phase-of-social-and-creator-marketing?utm_campaign=mkb_me_022526&utm_content=show_notes&utm_medium=podcast&utm_source=mkb For more upcoming Marketing Brew events: https://www.marketingbrew.com/events Subscribe to the Marketing Brew newsletter: https://www.marketingbrew.com/ Watch Marketing Brew Weekly on YouTube: https://www.youtube.com/@MarketingBrew Follow Marketing Brew Instagram: https://www.instagram.com/marketingbrew/ LinkedIn: https://www.linkedin.com/showcase/marketing-brew/ Have a question for us? Send us an email or voice note to mkbw@morningbrew.com Learn more about your ad choices. Visit megaphone.fm/adchoices Marketing Brew Weekly gives marketing professionals insightful analysis and a lively conversation on the latest trending topics in the world of media and advertising, from the Marketing Brew reporters who know the industry best. Learn more about your ad choices. Visit megaphone.fm/adchoices
    Mehr anzeigen Weniger anzeigen
    32 Min.
adbl_web_anon_alc_button_suppression_c
Noch keine Rezensionen vorhanden