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Leveling Up with Eric Siu

Leveling Up with Eric Siu

Von: Eric Siu
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 Leveling Up is a weekly interview series with entrepreneurs and marketers on the latest in business and marketing. Learn actionable strategies & tactics on how you can make your business grow and mistakes to avoid during your journey. Learn from individuals who have founded billion dollar companies to best-selling authors. Entrepreneur and host Eric Siu also shares insights and learnings along the way. Management & Leadership Persönliche Entwicklung Persönlicher Erfolg Ökonomie
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  • Google's New Gemini is Revolutionizing Marketing - Here's How

    Google's New Gemini is Revolutionizing Marketing - Here's How
    Jan 6 2026
    👉 Growth Newsletter for top marketers: https://levelingup.beehiiv.com/subscribe I had dinner with a group of top founders last week. Almost all of them use AI daily. Not for hacks. For clarity. They’re using tools like Gemini to break down their entire marketing engine and see what actually drives revenue. This video walks through how the top 1% are doing it. 00:00 How Top Founders Use Gemini 00:52 10x Faster Research Strategy 02:08 Turn Meetings Into Insights 03:34 Let Data Drive Decisions 05:16 Remove Content Bottlenecks 06:46 Hire AI-Fluent Marketers 07:31 Build AI-Powered SOPs 08:57 SEO Speed Wins Citations 09:25 Ask YouTube Studio For Strategy 10:00 Build Better Conference Decks 11:21 Lead Teams Through AI Change 12:14 Your One-Week Gemini Challenge How to Connect IG: / ericosiu X: / ericosiu 👉 Get 25k Words of AI-Powered SEO Content: https://clickflow.com/ 👉 Growth Newsletter for top marketers: https://levelingup.beehiiv.com/subscribe 👉 Single Grain - Ad Agency focused on innovation https://www.singlegrain.com
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    13 Min.
  • Fck It, Here's My $100M SEO Strategy

    Fck It, Here's My $100M SEO Strategy
    Dec 30 2025
    In this episode, Eric breaks down the real SEO strategy they use for 9- and 10-figure brands: optimize beyond Google (ChatGPT, Perplexity, Gemini, YouTube, Reddit), protect visibility as AI Overviews reduce clicks, and win with content consolidation, AI Overview formatting, and multi-platform repurposing. You’ll also learn why brand sentiment and fresh updates matter more than ever, plus how programmatic SEO still works when humans stay in the loop. Key takeaways: -Search everywhere optimization beats Google-only SEO -AI Overview formatting can boost mentions fast -Consolidate, update, and delete to stay visible Chapters: (00:00) SEO 2026 strategy overview (00:29) Search everywhere optimization shift (01:34) AI Overviews clicks decline (03:12) Brand sentiment and citations (06:06) Content consolidation and deletion (08:20) AI Overview bullet optimization (09:27) Multi-platform content repurposing (13:20) Single Grain hiring note (13:52) Programmatic SEO still works (15:15) Track SEO to revenue
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    16 Min.
  • Give Me 7 Minutes and I'll Tell You Why Your Marketing Isn't Working

    Give Me 7 Minutes and I'll Tell You Why Your Marketing Isn't Working
    Dec 24 2025
    In this episode, Eric breaks down why your marketing is not working by diagnosing a real website completely cold. Using Amazon Photos versus Google Photos, we uncover the true root cause behind low conversion rates, generic positioning, weak offers, and high-friction calls to action. If you are doing over seven figures and feel like growth is stuck, this homepage teardown shows how unclear targeting, poor design, and scattered messaging quietly kill results and cap business growth. Key takeaways: -Why marketing feels stuck -Homepage mistakes are killing conversions -Design directly impacts trust Chapters: (00:00) Why marketing fails (00:22) Amazon Photos teardown (01:54) Google Photos comparison (03:00) Design and conversion (05:08) AI and marketing growth (06:48) Final diagnosis
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    8 Min.
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