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Leveling Up with Eric Siu

Leveling Up with Eric Siu

Von: Eric Siu
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 Leveling Up is a weekly interview series with entrepreneurs and marketers on the latest in business and marketing. Learn actionable strategies & tactics on how you can make your business grow and mistakes to avoid during your journey. Learn from individuals who have founded billion dollar companies to best-selling authors. Entrepreneur and host Eric Siu also shares insights and learnings along the way. Management & Leadership Persönliche Entwicklung Persönlicher Erfolg Ökonomie
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  • I Spent $7,500 on Claude Last Month (Here's The ROI)

    I Spent $7,500 on Claude Last Month (Here's The ROI)
    Apr 30 2026
    Here’s why I spent $7,500 on AI tokens in a single month and why it was worth it. Most people hear that number and think it’s insane. But that spend replaced work that would’ve cost way more in headcount, made our team significantly more effective, and even uncovered $500K in savings that I acted on within days. This isn’t just “AI cost” it’s leverage across sales, coaching, product, and operations. In this video I break down what that spend actually gets you, real examples of how it’s used inside the company, the ROI behind it, and how to think about cost vs speed when choosing models. Chapters (00:00) Why I spent $7,500 on tokens(00:38) What that spend actually buys(01:41) Using AI to coach your team(03:23) ROI breakdown and savings(04:19) Product and dev leverage(05:07) What the first 3 months look like(05:41) The “single brain” effect(06:07) Frontier vs cheaper models(07:53) Why you need to start now
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    9 Min.
  • OpenClaw + Hermes is INSANE

    OpenClaw + Hermes is INSANE
    Apr 27 2026
    Here’s why I’d take OpenClaw + Hermes over most marketers I’ve hired. The problem was never just talent — it was consistency. People forget things, need managing, and plateau once they get comfortable. These agents don’t. Hermes acts as the brain that monitors, improves, and keeps everything running, while OpenClaw handles execution. Together, they create a system that can run workflows like SEO, outbound, and content end-to-end with built-in accountability and continuous improvement. In this video I break down how they work together, what they actually replace inside a company, the limitations you need to be aware of, and how to start building your own setup. Chapters (00:00) Why most marketers hit a ceiling(00:25) OpenClaw vs Hermes (execution vs brain)(01:50) Example workflows (SEO + outbound)(03:26) Brain vs builder mental model(04:17) Memory layer (Obsidian)(04:47) Limitations and tradeoffs(06:14) How to get started(07:53) Why this is the future
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    9 Min.
  • OpenClaw's New "Revenue Agents" Are INSANE

    OpenClaw's New "Revenue Agents" Are INSANE
    Apr 24 2026
    In this video I break down how we’re building this at Single Grain, how a fleet of agents sits on top of that brain to handle sales, SEO, content, recruiting, and ops, and why memory systems like Obsidian are critical to making it actually work. I also walk through what the first 90 days look like (it’s messy), how this system compounds over time, and real examples of how it’s already driving cost savings, pipeline, and inbound from enterprise companies. Chapters (00:00) What the “world brain” is (00:39) How a single brain connects all your data (01:12) From insights to execution with AI (01:52) The agent fleet running on top (02:32) What the first 3 months look like (03:23) Turning SOPs into AI “skills” (04:08) Fat skills, thin harnesses explained (04:40) Why memory systems matter (Obsidian) (06:09) Infrastructure and local setup (07:21) Agent fleet and sandboxing (08:25) Real-world results and savings (09:37) Why this becomes a massive advantage
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    11 Min.
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