Today on High Performance Parenting, Greg sits down with two of his youngest entrepreneurs — Elli (age 9) and Huntter (age 7) — for a fun and powerful conversation about raising kids who create, lead, and step into their God-given purpose.

Ellie shares how she launched her own all-natural lotion business, researched ingredients, built a business plan, learned profit margins, and sold nearly $700 this year — all while juggling school, sports, and family life.

You’ll hear:

• How kids can start simple businesses at any age
• Why creativity + curiosity matter more than perfection
• The importance of letting kids try, fail, adjust, and try again
• How siblings can support each other instead of compete
• Why teaching entrepreneurship is really teaching leadership and faith
• The value of learning communication and confidence early
• How family support creates a launching pad for kids’ dreams

This episode is joyful, practical, and packed with wisdom every parent needs.

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00:00 – Welcome + birthday fun with Hunter 🎉

01:00 – Ellie’s entrepreneurial story begins

02:00 – Researching lotion recipes & ingredients

03:00 – Creating a business plan + learning profit

04:00 – The first partnership — and the breakup lesson

05:30 – Finding the right markets (and the wrong ones!)

06:45 – Selling, speaking up & building confidence

08:15 – $700 in sales — and repeat customers!

09:00 – Siblings in business together

10:30 – Lip balm, resin crafts & crocheted hats

12:00 – Preparing for the Christmas market

14:30 – The power of family teamwork

16:00 – Teaching kids ownership, courage & faith

18:00 – Final encouragement from Dad