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  • Summer Replay: Time Blocking Your Calendar

    Summer Replay: Time Blocking Your Calendar
    Jul 20 2026

    If your schedule is running you instead of the other way around, this one's for you. We're bringing back one of our favorite episodes because the advice is just as relevant now as it was the first time around, and honestly, summer is the perfect time to look at your calendar and ask: is this actually working for me?

    In this episode, Melissa and Alison dig into how they structure their weeks to protect their time, their mental health, and their sanity as photographers and business owners. From blocking days off for meetings to batching content so you only have to do your hair once a week (yes, that's a real strategy and we are here for it), this conversation is full of the kind of small tweaks that make a big difference over time.

    Tired of being invisible on Google? Learn the 5 SEO mistakes keeping photographers from getting found (and how to fix them) in Melissa's free masterclass: https://pictureperfectrankings.com/mistakes

    Thinking about a pivot or transition in your photography business? 1:1 Mentoring is closed for the summer but you can get on the waitist for a free 15 minute discovery call with Alison for the fall.

    Ready to streamline your content? Melissa's got you covered with her 35+ Blog Post Topics freebie—grab them now.

    Looking for your next clients? Grab Alison's list of 39 FREE ways to get more bookings—no ads required.

    Links:

    • Leave a review in Apple or on Spotify

    • 5 SEO Mistakes Killing Your Photography Business Webinar

    • Download 39 FREE Ways to Get More Clients

    • Get Melissa's Free Blog Post Topics

    • Find Alison on IG @‌alisonbellphotog

    • Find Melissa on IG @‌pictureperfectrankings

    Used #getbookedpodcast on socials!
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    28 Min.
  • Summer Replay: Stop Marketing Your Photography Business Like a Hot Mess

    Summer Replay: Stop Marketing Your Photography Business Like a Hot Mess
    Jul 13 2026
    You know that feeling when you've thrown together a mini session announcement two weeks before the date and then spent the whole time stressed, underbooked, and hating life? Yeah, us too. This episode is the fix. We're walking you through exactly how to build a marketing plan that actually works, one that has you starting your runway early, staying proactive instead of reactive, and never scrambling last minute again. Grab a notebook, open up your calendar, and get ready to do a little homework. What You'll Learn: How to audit your year and decide what you're keeping, dropping, and adding to your offer lineupWhy blocking off time for editing and rest is just as important as blocking shoot datesThe concept of a "marketing runway" and exactly how far out you need to start promoting different types of sessions (it's longer than you think)How to work backward from your event date to build a marketing calendar that fills spots before the panic sets inWhy your clients need lead time too, and how giving it to them actually gets you booked fasterThe case for a VIP waitlist and how embedding a Flodesk signup in your blog posts can get you leads year-roundHow to use evergreen blog content to drive traffic to seasonal sessions, even years after you've shot them Tools and systems for tracking your plan, from color-coded paper calendars to Google Calendar marketing tasks How to batch your content using a dedicated Monday workflow so nothing falls through the cracks Resources Mentioned: Flodesk (for embedded waitlist forms): https://flodesk.comThe Blogging Club (Melissa's membership for photographers): https://bloggingclub.comThe Motherhood Anthology: https://membership.themotherhoodanthology.comPlum Paper planners: https://plumpaper.com Kat Schmoyer Calendar (mentioned by Melissa) Listen to the Marketing Monday batching episode for more on content batching Tired of being invisible on Google? Learn the 5 SEO mistakes keeping photographers from getting found (and how to fix them) in Melissa's free masterclass: https://pictureperfectrankings.com/mistakes Thinking about a pivot or transition in your photography business? 1:1 Mentoring is closed for the summer but you can get on the waitist for a free 15 minute discovery call with Alison for the fall. Ready to streamline your content? Melissa's got you covered with her 35+ Blog Post Topics freebie—grab them now. Looking for your next clients? Grab Alison's list of 39 FREE ways to get more bookings—no ads required. Links: Leave a review in Apple or on Spotify5 SEO Mistakes Killing Your Photography Business WebinarDownload 39 FREE Ways to Get More ClientsGet Melissa's Free Blog Post TopicsFind Alison on IG @‌alisonbellphotogFind Melissa on IG @‌pictureperfectrankings Used #getbookedpodcast on socials!
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    24 Min.
  • Summer Replay: Hotels & Hustle - Get Away to Get It Done with a Workcation

    Summer Replay: Hotels & Hustle - Get Away to Get It Done with a Workcation
    Jul 6 2026
    Ever look at your to-do list and think, "I will never get to this unless something changes"? Same. That's exactly why we're re-airing this episode — because a workcation might be the thing that finally gets your biggest projects off the back burner and actually done. We're talking about the kind of focused work session where you pack a bag, check into somewhere you actually want to be, and knock out the project that's been sitting in a Google Doc for six months. No school pickups, no dinner to cook, no one asking where their socks are. Just you, your laptop, and a hotel lobby with good wifi. What You'll Learn: What a workcation actually is (and why it's not just "working from a different couch")Why big projects like website overhauls, email sequences, and content planning need uninterrupted time to get done rightHow to decide when to go, how long to stay, and what to actually work onWhat to look for in a hotel so you're set up to be productive, not stressedThe logistics that will make or break your workcation (parking, food, lobby access, and a few lessons learned the hard way)How to make it work even if you can't get away overnight — and why sending your family off counts too Project ideas that are perfect for a workcation: website relaunches, blog backlogs, Santa mini editing, email flows, new offers, and even finishing that course you bought six months ago 3 Things To Do After This Episode: Make your "parking lot" list. Write down every big project you keep pushing off because it needs focused time. That list is your workcation agenda. Pick your dates. Look at your calendar and find a 24-48 hour window that works for your family — a Sunday/Monday combo, a family birthday weekend you can skip, or a school week where logistics line up. Research one hotel. Look for somewhere with a comfortable lobby, parking, food nearby, and decent wifi. Bonus points if it's somewhere you'd actually enjoy being. Melissa has her eye on a Virginia Beach spot. Go find yours. Timestamps: [00:00] — Welcome back + what exactly is a workcation? [01:30] — Why you can't do big projects in stolen 20-minute windows at home [03:00] — The kinds of projects that belong on a workcation list [04:00] — Sending the family away counts too [05:30] — When to go and how long to stay [06:00] — What to look for in a hotel (and what Alison learned the hard way in Hawaii) [09:30] — Using travel time you already have [12:00] — Project ideas: websites, email sequences, courses, content planning, and more [13:00] — Tag us in your workcation photos! Resources & Links: Find us on Instagram: @keep.it.moving.pod Planning a Honolulu workcation? Alison may or may not be available to join you. Open invitation. Tired of being invisible on Google? Learn the 5 SEO mistakes keeping photographers from getting found (and how to fix them) in Melissa's free masterclass: https://pictureperfectrankings.com/mistakes Thinking about a pivot or transition in your photography business? 1:1 Mentoring is closed for the summer but you can get on the waitist for a free 15 minute discovery call with Alison for the fall. Ready to streamline your content? Melissa's got you covered with her 35+ Blog Post Topics freebie—grab them now. Looking for your next clients? Grab Alison's list of 39 FREE ways to get more bookings—no ads required. Links: Leave a review in Apple or on Spotify 5 SEO Mistakes Killing Your Photography Business Webinar Download 39 FREE Ways to Get More Clients Get Melissa's Free Blog Post Topics Find Alison on IG @‌alisonbellphotog Find Melissa on IG @‌pictureperfectrankings Used #getbookedpodcast on socials!
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    24 Min.
  • 105: What a Photography Marketing System Actually Looks Like

    105: What a Photography Marketing System Actually Looks Like
    Jun 29 2026

    You don't have a marketing system. You have a presence. And Melissa is about to prove it.

    This week it's just Melissa in your ears, and she's tackling the thing most photographers were never actually taught: what a marketing system is versus the random pile of tactics we've all been collecting. Post more. Blog consistently. Optimize your bio. Those aren't wrong, they're just ingredients with no recipe. So you end up throwing flour, sugar, and eggs in the bowl at the same time and wondering why the cake won't rise.

    Melissa breaks the whole thing down into five parts that build on each other, from the keyword someone types into Google all the way to the email where you finally ask for the booking. By the end, you'll know exactly what order to do things in so a stranger can find you and book a session without you reinventing the wheel every week.

    What You'll Learn:

    • The difference between a marketing system and a marketing presence (and why the second one keeps you stuck)

    • How to research keywords your ideal client is actually typing, including the "zero volume" and AI-search phrases most photographers ignore

    • What belongs on a service/landing page so it answers every question before she even asks

    • Why your blog is your trust-builder, not a place for session shares

    • Where social media, Pinterest, and your Google Business Profile fit (hint: it's part three, not part one)

    • How to grow an email list with a freebie instead of a sad "join my list" popup

    • The five-word framework: get found, build trust, amplify, stay connected, close the loop

    Tired of being invisible on Google? Learn the 5 SEO mistakes keeping photographers from getting found (and how to fix them) in Melissa's free masterclass: https://pictureperfectrankings.com/mistakes

    Thinking about a pivot or transition in your photography business? Book a free 15 minute discovery call with Alison to talk through your next move.

    Ready to streamline your content? Melissa's got you covered with her 35+ Blog Post Topics freebie—grab them now.

    Looking for your next clients? Grab Alison's list of 39 FREE ways to get more bookings—no ads required.

    Links:

    • Leave a review in Apple or on Spotify

    • 5 SEO Mistakes Killing Your Photography Business Webinar

    • Download 39 FREE Ways to Get More Clients

    • Get Melissa's Free Blog Post Topics

    • Find Alison on IG @‌getbookedpodcast

    • Find Melissa on IG @‌pictureperfectrankings

    Used #getbookedpodcast on socials!
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    29 Min.
  • 104: The Limiting Beliefs Holding Your Photography Business Back

    104: The Limiting Beliefs Holding Your Photography Business Back
    Jun 22 2026

    We're calling out the sneaky, quiet thoughts that are quietly talking you out of building the business you actually want. In this episode, Alison goes solo to name the limiting beliefs she hears most from photographers (and has had to overcome herself), and gives you a direct, no-fluff reframe for each one.

    On this episode:

    • Why treating your photography income as "just fun money" is quietly keeping you stuck

    • The truth about starting over after a PCS — and what actually comes with you

    • Why waiting for word of mouth is not a strategy — and what to do instead

    Want blog content that works as hard as you do? Melissa has put together 35 Blog Post Topics to help you create content that actually brings in the right clients.

    Ready to get found on Google? The Blog to Book Workshop recording walks you through keyword research, a 12-month blog plan, and local lead magnets in 90 minutes. Grab it here: Blog to Book Workshop.

    Tired of being invisible on Google? Learn the 5 SEO mistakes keeping photographers from getting found (and how to fix them) in Melissa's free masterclass: https://pictureperfectrankings.com/mistakes

    Thinking about a pivot or transition in your photography business? Book a free 15 minute discovery call with Alison to talk through your next move.

    Ready to streamline your content? Melissa's got you covered with her 35+ Blog Post Topics freebie—grab them now.

    Looking for your next clients? Grab Alison's list of 39 FREE ways to get more bookings—no ads required.

    Links:

    • Leave a review in Apple or on Spotify

    • 5 SEO Mistakes Killing Your Photography Business Webinar

    • Download 39 FREE Ways to Get More Clients

    • Get Melissa's Free Blog Post Topics

    • Find Alison on IG @‌getbookedpodcast

    • Find Melissa on IG @‌pictureperfectrankings

    Used #getbookedpodcast on socials!
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    17 Min.
  • 103: Facebook Ads for Photographers, Finally Demystified (with Matt & Heidi - Go Book Yourself)

    103: Facebook Ads for Photographers, Finally Demystified (with Matt & Heidi - Go Book Yourself)
    Jun 15 2026

    Turns out the secret to a fully booked calendar might be hiding inside the app you've been avoiding. We sat down with Facebook ads experts Matt and Heidi of GoBookYourself.club to break down exactly how photographers can use Meta ads to generate consistent inquiries — without needing a huge following, a fancy funnel, or a marketing degree.

    On this episode:

    • How to structure your first Facebook ad — even if you have zero followers and one portfolio shoot to work with
    • The three-tier ad strategy that lets you match your budget and time to the right approach for your business
    • Why boosting posts isn't the same as running ads — and what to do instead

    Alison's workshop recordings are up! Dig deeper into your business so you can book more clients. Map Out Your Marketing & Blog to Book are available now

    Ready to get your photography business in front of the right people? Melissa has compiled 35 Blog Post Topics to help your website work harder for you between ad campaigns.

    Need to brain dump some business ideas or decisions? Wanna chat it out? Get your name on the waitlist for Alison's free 15-minute calls and mentoring when it returns in the fall.

    Tired of being invisible on Google? Learn the 5 SEO mistakes keeping photographers from getting found (and how to fix them) in Melissa's free masterclass: https://pictureperfectrankings.com/mistakes

    Ready to streamline your content? Melissa's got you covered with her 35+ Blog Post Topics freebie—grab them now.

    Looking for your next clients? Grab Alison's list of 39 FREE ways to get more bookings—no ads required.

    Links:

    • Leave a review in Apple or on Spotify
    • 5 SEO Mistakes Killing Your Photography Business Webinar
    • Download 39 FREE Ways to Get More Clients
    • Get Melissa's Free Blog Post Topics
    • Find Alison on IG @‌getbookedpodcast
    • Find Melissa on IG @‌pictureperfectrankings

    Used #getbookedpodcast on socials!
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    45 Min.
  • 102: Homepage SEO: Why Your Pretty Page Isn't Working

    102: Homepage SEO: Why Your Pretty Page Isn't Working
    Jun 8 2026

    Your homepage has one job: tell people where to go — and right now, a lot of photography websites are dropping the ball. We're walking through exactly what needs to be on your homepage for both Google and your dream client, so you stop losing bookings to a pretty-but-confusing website.

    On this episode:

    • Why your homepage structure is the backbone of your SEO — and what Google's actually reading
    • The homepage sections that build trust, overcome objections, and direct visitors to book
    • How to use clear calls to action in every section so no one leaves confused

    Download Melissa's Homepage Framework she mentioned in the episode here: https://pictureperfectrankings.myflodesk.com/homepage-framework

    Dig deeper into your business so you can book more clients with Alison's workshops. Map Out Your Marketing & Blog to Book are available now

    Need to brain dump some business ideas or decisions? Wanna chat it out? Get your name on the waitlist for Alison's Free 15 and Mentoring when it returns in the fall.

    Tired of being invisible on Google? Learn the 5 SEO mistakes keeping photographers from getting found (and how to fix them) in Melissa's free masterclass: https://pictureperfectrankings.com/mistakes

    Thinking about a pivot or transition in your photography business? Book a free 15 minute discovery call with Alison to talk through your next move.

    Ready to streamline your content? Melissa's got you covered with her 35+ Blog Post Topics freebie—grab them now.

    Looking for your next clients? Grab Alison's list of 39 FREE ways to get more bookings—no ads required.

    Links:

    • Leave a review in Apple or on Spotify
    • 5 SEO Mistakes Killing Your Photography Business Webinar
    • Download 39 FREE Ways to Get More Clients
    • Get Melissa's Free Blog Post Topics
    • Find Alison on IG @‌getbookedpodcast
    • Find Melissa on IG @‌pictureperfectrankings

    Used #getbookedpodcast on socials!
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    20 Min.
  • 101: Your CRM Is Working Harder Than You Think (with VSCO Workspace)

    101: Your CRM Is Working Harder Than You Think (with VSCO Workspace)
    Jun 1 2026

    Hot take: your CRM should be working harder than you are. If that's not currently the case — hi, welcome, you found the right episode. We're getting into the nitty-gritty of VSCO Workspace with Nicole Hoffman, a photographer-turned-CRM-evangelist who runs her entire business in about an hour a day — and she's here to show you exactly how.

    On this episode:

    • Why a CRM is non-negotiable for photographers who want to stay in business
    • Automations that do the client-communication heavy lifting (so you don't have to)
    • How to use VSCO Workspace reports to actually know your numbers

    Alison's workshop recordings are up! Dig deeper into your business so you can book more clients. Map Out Your Marketing & Blog to Book are available now

    Melissa has also pulled together 35 Blog Post Topics to help you create content that gets your photography business found online.

    Tired of being invisible on Google? Learn the 5 SEO mistakes keeping photographers from getting found (and how to fix them) in Melissa's free masterclass: https://pictureperfectrankings.com/mistakes

    Thinking about a pivot or transition in your photography business? Book a free 15 minute discovery call with Alison to talk through your next move.

    Ready to streamline your content? Melissa's got you covered with her 35+ Blog Post Topics freebie—grab them now.

    Looking for your next clients? Grab Alison's list of 39 FREE ways to get more bookings—no ads required.

    Links:

    • Leave a review in Apple or on Spotify
    • 5 SEO Mistakes Killing Your Photography Business Webinar
    • Download 39 FREE Ways to Get More Clients
    • Get Melissa's Free Blog Post Topics
    • Find Alison on IG @‌getbookedpodcast
    • Find Melissa on IG @‌pictureperfectrankings

    Used #getbookedpodcast on socials!
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    31 Min.