In this episode of Invst Guru, host Jeff “fuzzy” Wenzel sits down with Karl Franz Williams, founder and CEO of Uncle Waithley’s Beverage Company, to unpack what it really takes to build a beverage brand rooted in culture, craft, and consumer demand.

Karl shares how Uncle Waithley’s started as a house-made ginger beer behind the bar at his Caribbean rum bar and evolved into a nationally distributed adult non alcoholic beverage now carried in over 200 Whole Foods locations across the East Coast. What began as a solution to a missing mixer turned into a platform for showcasing authentic Caribbean flavors that rarely make it onto U.S. shelves.

In this conversation, we explore:

• Why the adult non alcoholic beverage category is growing so quickly?

• How Caribbean flavors like ginger, scotch bonnet, sorrel, and thyme create real differentiation?

• The role of mixology and hospitality experience in product development.

• How taste, trial, and repeat drive retail success more than hype?

• The realities of beverage manufacturing, minimums, and distribution.

• Scaling from one Whole Foods store to hundreds through velocity and reorders.

• Fundraising strategy and why growth capital matters in beverage.

• What investors should actually look for in consumer brands?

🔗 Learn More About Uncle Waithley’s Beverage Company

Visit https://unclewaithleys.com to explore the full product lineup, brand story, and where to find the beverages in stores and online.

Explore more:

https://wefunder.com/uncle.waithleys.beverage.company

This episode is for founders, operators, investors, and anyone interested in how authentic products scale in crowded consumer categories. It’s an honest look at beverage entrepreneurship, cultural storytelling, and the slow, disciplined work behind overnight success.

Hosted on Acast. See acast.com/privacy for more information.

This episode explores the independent film project We Could Be Heroes through the lens of Regulation Crowdfunding. The discussion focuses on the story’s origin in gaming culture, the creative vision behind the script, and the production approach centered on disciplined scope and execution.

Listeners hear how the filmmaking team approaches character-driven storytelling, audience alignment, and modern distribution paths across digital platforms. The episode also addresses the realities of independent film economics, including competition for distribution, audience uncertainty, and long time horizons.

This conversation is informational only. No investment terms are discussed. If the project is associated with an active Regulation Crowdfunding campaign, all investments must occur through the official offering page hosted by a registered intermediary. Prospective investors should review the Form C and complete risk disclosures before making any investment decision.

Hosted on Acast. See acast.com/privacy for more information.

Feeding tube dislodgement affects families and caregivers long after hospital discharge, yet securement methods have changed little over time. In this episode, we examine Ezalife, a medical device company developing the Button Huggie, an FDA registered product designed to stabilize gastrostomy buttons in home care settings.

We discuss the clinical problem Ezalife aims to address, the founder’s background in pediatric surgery, internal clinical study findings, early commercial activity, and the challenges of scaling within regulated healthcare markets. The conversation also explores reimbursement uncertainty, hospital adoption dynamics, and the realities of early stage medical device companies raising capital through Regulation Crowdfunding.

This episode is for informational purposes only. It does not constitute investment advice or a solicitation to invest. If Ezalife is conducting a Regulation Crowdfunding offering, all investments must be made through its registered funding portal after reviewing the company’s official SEC filings and risk disclosures.

Hosted on Acast. See acast.com/privacy for more information.