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Invisible Ink

Invisible Ink

Von: Shubha K. Chakravarthy
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Tired of startup fluff?

Invisible Ink cuts through the hype, bringing you power-packed conversations with investors and founders who've built the companies you admire.

Forget theory and buzzwords. This podcast is your all-access pass to the real strategies, the tough decisions, and the often unseen struggles that shape successful startups.

Each episode zooms in on the specifics of what it takes to get funded, demystifying the process and giving you actionable insights you can apply today.

Join us as we unpack the gritty details the hype machine misses, revealing the truth about what investors look for, the mistakes to avoid, and the actionable steps you can take to make your startup unstoppable.

Invisible Ink is more than just a podcast – it's your personal mentor in the world of funding. Tune in, level up, and turn your startup dream into a funded reality.

Subscribe now!






Find show notes and more at https://achiiv.co/category/podcast/Achiiv, Inc.
Management & Leadership Ökonomie
  • Ep 76 - Understanding the VC Mindset, With Eileen Tanghal
    Jun 22 2025
    In this episode of Invisible Ink, Eileen Tanghal, Co-founder and Managing Partner at Black Opal Ventures, joins Shubha Chakravarthy for a deep dive into how founders can better understand venture capital beyond just fundraising and what truly drives VC decision-making.

    Eileen reveals what founders often miss: that VCs are entrepreneurs too, managing their own businesses with investor expectations and partnership dynamics. She outlines how founders should think more like CEOs—understanding venture returns, fund dynamics, and how their startup fits into the investor’s portfolio strategy.

    Tune in for Eileen's insights on:
    1. How VC fundable opportunities are born
    2. How to get on the same page with a VC instantly
    3. The three layers of VC decision making most founders don't know
    4. What drives the decision: inescapable VC math it pays for you to know
    5. How VCs really evaluate your financial model
    6. Inside tips on what makes your roadmaps credible to a VC
    7. How TAM, SAM SOM play into a VC's funding decision
    8. What VC's look for when assessing your milestones
    9. The real test of whether you have a great team, as a VC sees it
    10. How to demonstrate credibility even if you've never built a startup or raised funding before
    11. Three top takeaways you can implement tomorrow
    and much more!
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    1 Std. und 4 Min.
  • Ep 75 - Cracking the Real PMF: How to Find Product-Market & Funding Fit, With Hanna Wu
    Jun 8 2025
    In this episode, Hanna Wu, co-founder and CEO of Amplify, joins Shubha Chakravarthy to share her journey building a customer-centric, digital life insurance platform focused on wealth accumulation.

    Tune in to listen to the inspiring journey that took Hanna from running her own financial planning firm to founding the company that has been dubbed a future unicorn by TRAC. Check out Hanna's insights on:
    • What it takes to disrupt a legacy industry
    • How to take the simple but powerful steps to validate your market and demand
    • How to craft a killer value proposition in a competitive field
    • How to find the right customer segments to break into a tough business
    • How to adapt product offers with changing demand
    • The secret formula to tackle market changes in any industry, and the one capability that you can't do without
    • How to prepare for unexpected changes in the fundraising market, and the surprising impacts you must be prepared to face
    • What it really means to hire an A-team, and how to ensure you're getting the best people on board for the long haul
    • The one type of investor you really can't do without, and why they matter
    • Road-tested tips to prepare yourself for the long-haul, especially if you want to have a life outside your startup.
    and much more!
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    1 Std.
  • Ep 74 - Mastering XaaS Pricing: An Expert Perspective, with Ingrid Bonde Åkerlind
    May 25 2025
    In this episode, Ingrid Bonde Åkerlind joins Shubha Chakravarthy to unravel the complexities of pricing for early-stage startups, especially in the world of SaaS and “XaaS” business models.

    Tune in to hear Ingrid's reflections on her unexpected journey into pricing, starting from scratch in a C2C marketplace to making investment decisions with a venture capital firm. Ingrid shares powerful insights about price inertia, customer psychology, and how anchoring and framing play critical roles in both B2B and B2C contexts.

    Don't miss her practical and actionable insights on:
    • Why pricing is often the orphan function in early-stage startups—and why it shouldn't be.
    • The psychological biases that impact pricing—across both B2C and B2B markets.
    • Why SaaS and XaaS pricing models are harder than they look.
    • Key differences in pricing strategy for early-stage versus mature startups.
    • How to use customer interviews for pricing research—even without hard data.
    • Why pricing isn't just about the number, but about picking the right value metric.
    • Best practices for testing different pricing models with early customers.
    • Practical tips for reviewing and iterating on your pricing regularly.

    and much more!
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    58 Min.

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