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Insights Unveiled

Insights Unveiled

Von: Mandy and Judith
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'Lifting the curtain' on how Market Research tackles big business questions. In each episode we take a typical business issue and look critically at what happens from both a client side and agency side perspective. We also try to understand what gets 'lost in translation' along the way, and why what happens in reality isn't always the same as what is specified in the brief.

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  • Insight Unveiled Series 2 - Interview with Cat

    Insight Unveiled Series 2 - Interview with Cat
    Nov 18 2025
    18 Min.
  • Insights Unveiled Bonus Episode 1 - Interview with Rachael

    Insights Unveiled Bonus Episode 1 - Interview with Rachael
    Nov 11 2025
    18 Min.
  • Insights Unveiled - Brand Communication

    Insights Unveiled - Brand Communication
    May 14 2024

    Our final episode focuses on Brand Communication and how Market Research can help develop and optimize it. We explore where / how things can go wrong, share some helpful frameworks, and discuss the importance of early consumer involvement. Our guest speaker is Hugo Brooks, founder of research & strategy agencies Ne:on and Brand Dynamics.

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    31 Min.
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