Industry-Wide Problems That Can Devalue Your Course
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Don't be that course creator putting out low-quality offers that are only hurting your clients and affecting your long-term sales potential.
This is an ongoing issue that I see in our industry and why I'm so passionate about delivering a high-quality course design service to help businesses LEVERAGE their expertise in a way that's going to promote overall growth and propel them forward towards long-term success.
In this episode of Outsource Your Course, we're taking the deep dive into the industry-wide problems I've seen time and time again that can devalue your course. A few of the problems I'll be covering include…
- Selling before you create. I see this too often! People tend to sell first in order to "validate" the idea of their course. However, if you follow the course creation process in a strategic way, you won't need to do this.
- Struggles to translate expertise into teaching material. Listen, this is okay! You may have a world of knowledge in your industry, but that doesn't mean you may know the best way to replicate it into teachable material.
- Marketing over quality. This is wrong! I see so many course creation programs that are literally 10% creation emphasized and 90% marketing. Your focus and energy should be on the creation process itself.
This is a super value-packed episode and I know it's going to be tremendously helpful for anyone who's looking to create impactful courses. I hope that by hearing more about these common mistakes, you can take away key points to implement a more successful and innovative course!
For all the details, be sure to listen to episode 3 on your favorite streaming platform!
When you are ready to book with us visit www.outsourceyourcourse.com
