#8-Richard Jaffe-The Five Languages of Limitless Trust
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Your firm is growing… but are you growing the right way?
In this episode of The Firm Report, Zach Hoffman sits down with Richard Jaffe of Cohen & Jaffe to unpack what it really takes to build and sustain a successful personal injury law firm over three decades.
From scaling too fast and pulling back, to building a culture rooted in core values and family-first leadership, Richard shares hard-earned lessons from the courtroom and the boardroom.
They discuss:
- Why word-of-mouth and online reviews are still the most powerful growth drivers
- The dangers of scaling too quickly — and how to protect quality
- Using KPIs and data tracking to drive measurable firm growth
- The importance of culture, core values, and team alignment
- Specializing in motorcycle and motor vehicle accident cases
- Why turning away the wrong cases can strengthen your brand
- How mentorship and coaching helped sharpen leadership and execution
If you’re building a personal injury firm — or leading any growing law practice — this episode offers practical insight on leadership, operations, and long-term success.
