Most producers freeze when they hear "I have it through work" or "I can't afford it."

In this episode, I'm breaking down the exact scripts and framework I used to handle the 7 most common life insurance objections in P&C agencies, and why the best producers don't handle objections at all. They prevent them.

What you'll learn:

• The 4-step framework (Acknowledge, Clarify, Solve, Advance) that works for any objection

• Why "overcome" is the wrong word, and what to say instead

• The difference between early objections (obstacles) and late objections (true objections)

• Word-for-word scripts for: "I have it through work," "I don't need it," "I can't afford it," "I just want the car insurance," "I need to talk to my spouse," and "I need to think about it"

• The questions that seed doubt and create demand without being pushy

• Why I stopped saying "life insurance" and what I say instead

This isn't theory. These are the exact scripts that took me from 10 life policies a year to 251.

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