LinkedIn has quietly become one of the most effective demand channels for CEOs who know how to use it.

What You’ll Learn

How to create LinkedIn demand efficiently
Why CEO visibility drives revenue
What metrics actually signal buying intent

Short Episode Summary

Matt Hunt explains how founders can turn LinkedIn into a sales engine using lived experience, clear frameworks, and minimal time investment.

Key Takeaways

Visibility multiplies leverage
Authority beats advice
Signals matter more than likes

Guest Bio

Matt Hunt is the CEO of Demandii, helping founders and CEOs turn insight into demand through LinkedIn.

Host Bio

The Close The Deal Podcast is published and hosted by Ewell Smith. Ewell is a franchise advisor, the author of Your First Franchise Roadmap, and the publisher of Close The Deal, where he sits down with operators, founders, and deal makers to unpack how real business decisions actually get made. His work focuses on helping franchise candidates and business owners cut through noise, avoid bad deals, and close the right ones.

For show notes and Matt Hunt’s mindset quotes, visit closethedeal.com

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Ewell Smith is talking with sales and marketing pros who help professionals and business owners drive more leads and close more deals.

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