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Hollywood IQ

Hollywood IQ

Von: Ri-Karlo Handy
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Hollywood IQ is a community where creators, storytellers, and innovators come together. We explore the strategies and tools you need to thrive in film, TV, digital content, and music — bridging the gap between Hollywood’s legacy industry and today’s fast-moving digital creator economy. Each week, we break down the business of creativity, sharing insights and lessons that help turn passion into profit — together.Sunwise Media 2025 Management & Leadership Ökonomie
  • Bonus Episode! Hollywood IQ 114: How to Strategize for the Creator Economy, Part 2 (feat. Bree Frank)
    Dec 31 2025

    Summary: In the final, bonus episode of Hollywood IQ podcast season one, host Ri-Karlo Handy and Bree Frank dive into the shifting landscape of media, entertainment, and creative careers. The pair discuss the decline of traditional media, rise of streaming and creator platforms, and ongoing battle for audience attention, while providing practical advice for professionals navigating these industry changes. What’s more, the duo share their biggest industry insights from 2025 and offer actionable resolutions for creatives in the new year.

    Episode Highlights:
    In the episode, host Ri-Karlo Handy and Senior Executive Producer (Amazon Studios) and Hue You Know founder Bree Frank discuss:

    • which streamers lead the pack in the battle for so-called default status.
    • which platforms and genres of content are attracting the most eyeballs — and generating the biggest creator paydays.
    • why streaming platforms —though eclipsing TV, print and other traditional media — face retention and market saturation challenges.
    • how middle market shrinkage reflects changing consumer habits.
    • why the “attention economy” means more than just viewership
    • the most lucrative AME (arts, media, entertainment) career pivots to make in 2026
    • why waiting for the industry to catch up can kill your edge.
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    45 Min.
  • Hollywood IQ 113: How to Strategize for the Creator Economy, Part 1 (feat. Adam Fowler)
    Dec 30 2025

    Synopsis:

    Creative types tend to shy away from economic strategy, writing it off as something for the suits. But in today’s creator economy, knowing your audience and distribution method are as essential as the quality of content you put out. In season one's final episode of the Hollywood IQ podcast, host Ri-Karlo Handy is joined by economist Adam Fowler, a pioneer in studying Hollywood from an economic perspective, to talk about how creative entrepeneurs can leverage economic strategies to build success. The pair delve into why creators don’t have the luxury of being recluse artists and instead need to think about how to build an audience on a platform; why investing in yourself during this time of radical disruption is the smart bet; the value of asking: “What is the economy telling me about the skills I should be focusing on?”; and why tapping into the attention economy is the whole ballgame.

    Episode Highlights:

    In the episode, host Ri-Karlo Handy and economist Adam Fowler discuss:

    • how to play to and scale for the 24/7 attention economy
    • why out attention to phones has sent entertainment industry trends off a cliff
    • how tech brought the cost of entry for creatives down — and what that means for business
    • why now is the time to break into the entertainment industry, because the old silos have eroded
    • why being in the entertainment business means understanding the models and the tech
    • the importance of knowing your consumer and collecting data
    • the the success of YouTubers putting out less polished content, but at a faster pace
    • the value of digital platforms, which allows people in niche spaces to cultivate global audiences and reduce the fiction of interacting with the consumer
    • how the equity in IP and a brand is similar to equity in a house
    • why open source is the future (and monetized open source is harder)
    • how to navigate being at the mercy of changing algorithms
    • why successful projects don’t have to have Marvel-massive cost structures
    • knowing the tools you need to be fluent with to build distribution and an audience
    • the benefit of making/selling 20 things that reach 1 million people vs. one thing that reaches 20 million people
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    26 Min.
  • Hollywood IQ 112: The Art of Networking, Without Being Annoying w/ Daniel Rosenberg
    Dec 23 2025

    Synopsis:

    In this episode of Hollywood IQ, host Ri-Karlo Handy speaks with Daniel Rosenberg, a leader in the entertainment tech space and master networker. The pair share their secrets to networking and building business relationships that creates opportunities, without feeling forced. They explore a series of touch points that guide us on how to reach out and follow up, matching energy to set the tone of a relationship, and never treating networking in a transactional way. Daniel shares his secrets on how to stay humble, hungry, and thoughtful in his networking process. He shares the trick to shifting energy in a business relationship, and how to avoid the fatal mindset of not being worth someone else’s time.

    Episode Highlights:

    In the episode, host Ri-Karlo Handy and expert networker Daniel Rosenberg discuss:

    • how to identify strategic opportunities through relationships
    • how to create a successful touchpoint networking strategy
    • the value of creating networking structures and 90-day goals
    • the art of following up (without being annoying)
    • why viewing people as investments and partners beats a transactional approach
    • how to identify and execute your leverage when networking
    • how staying genuinely curious about others can be your biggest asset
    • why reaching out thoughtfully and kindly wins every time
    • the benefit of leading with what you can offer, not what you need
    • the right way to ask for the time of busy executives and higher-ups
    • why code switching, or matching the vibe of others, can get you everywhere
    • the value of offering congratulations to even the most successful people on the ladder
    • the value of reaching out just one more time
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    27 Min.
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