🎙️ Getting to Hell Yes! with Ryan Killian | Scaling Operational Excellence in SFR & BTR

In this episode of Getting to Hell Yes!, we sit down with Ryan Killian, President of RENU Management, to unpack how he’s building one of the most operationally disciplined property management platforms in the Single-Family Rental (SFR) and Build-to-Rent (BTR) space.

With experience across FirstKey Homes, American Homes 4 Rent, and now leading RENU, Ryan shares a behind-the-scenes look at what it really takes to hit NOI targets, scale service delivery, and build teams that can execute at the highest level.

💡What You’ll Learn:

* Why centralized operations are non-negotiable in modern SFR/BTR

* How RENU uses real-time dashboards and AI to spot issues before they show up in financials

* The dangers of disconnected systems and how to build a platform that supports both local execution and national scale

* Why Ryan believes “NOI is earned on the ground,” and what that means for team structure

* Building owner trust with better visibility, faster response times, and performance-based accountability

* The hidden cost of reactive operations and how RENU fixes that with process, not just people

* The importance of proactive maintenance, budget discipline, and staffing flexibility

🔗 More About RENU Management:

RENU is a turnkey management partner for BTR and SFR portfolios, combining local field ops with centralized tech and reporting. Learn more: [https://www.renumanagement.com](https://www.renumanagement.com)

🎙️ Hosted by Guillermo Salazar, CEO of IrisCX — remote telemaintenance software designed to reduce trips, cut turn time, and bring operators closer to the unit.

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