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Gen Z on Gen Z

Gen Z on Gen Z

Von: Movers+Shakers
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Hosted by Gen Z strategists AJ Pulvirenti and Lilia Souri, Gen Z on Gen Z provides marketers with insight into the world’s most influential generation from Gen Zers themselves, allowing brands to forge deeper connections and drive business results. This podcast pulls back the curtain on Gen Z’s quirks, consumer behaviors, and unfiltered opinions that impact how they relate to and identify with brands. Your company’s next big move starts here, on Gen Z on Gen Z.


This podcast is brought to you by Movers+Shakers, the creative agency driving cultural relevance for brands, with over 250 billion views across its campaigns and a robust team of cultural connoisseurs dissecting Youth, Culture and Social Media daily.

© 2024 Gen Z on Gen Z
Marketing & Vertrieb Sozialwissenschaften Ökonomie
  • Episode 8: The Loneliness Epidemic and How Gen Z and Brands are Fighting It
    Sep 3 2024

    Despite being the most connected generation online, many young people feel more isolated than ever. In this episode of "Gen Z on Gen Z," AJ and Lilia dive into the pressing issue of the loneliness epidemic and how Gen Z and forward-thinking brands are stepping up to fight this crisis.

    • Strategies brands are using to foster real connections.
    • How social platforms are evolving to meet Gen Z's emotional needs.
    • How brands can position themselves not just as products or services, but as avenues for meaningful human interaction.
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    29 Min.
  • Episode 7: Gen Z Travel Trends and How All Brands Can Participate
    Aug 6 2024

    Gen Z is becoming increasingly obsessed with traveling – but what’s encouraging that hunger? Adventure, peace and quiet, and mysterious places. In this episode, AJ and Lilia dissect Pinterest’s “Summer 2024 Travel Report” and how all brands– travel-oriented or not– can participate in those three key trends. Listen in to learn how you can get in on the fun!

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    30 Min.
  • Episode 6 | Pride Never Ends: The Benefits of Marketing to the LGBTQ+ Community Year-Round
    Jul 23 2024

    Pride Month may be over, but inclusivity is forever. In the latest episode of "Gen Z on Gen Z," AJ and Lilia dive into the significance of Pride, what marketers have been getting wrong about it, and how embracing Pride as a year-round movement can positively impact your brand.
    Listen in to learn:

    • The importance of recognizing, honoring, and uplifting the LGBTQIA+ community year-round
    • How queer culture influences mainstream trends and why marketers should be aware
    • How brands can support Gen Z's ongoing journey of self-discovery
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    21 Min.
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