In this episode, I unpack a misconception that trips up a lot of professionals: the idea that being a “creator” means posting constantly, chasing followers, or trying to become an influencer.
It doesn’t.
Being a creator is about turning what you already know your experience, skills, and problem-solving ability, into something structured, reusable, and owned. Content is optional. Assets are not.
We’ll talk about the difference between posting and building, why ownership matters more than visibility, and why so many capable professionals underestimate the value they’re already sitting on.
This episode isn’t a pitch. It’s a clarification, especially if you’ve ever felt like the creator economy wasn’t really meant for people like you.