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Founders-Meeting

Founders-Meeting

Von: Helga Osk | SERIOUS.BUSINESS
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This is the Founders-Meeting podcast—your Monday morning "snack" to kickstart the week with positivity, innovative thinking, and entrepreneurial drive. Every week, we dive into the minds of founders from around the globe, uncovering the strategies and stories behind their biggest wins and toughest challenges. Whether you're just starting out or scaling to new heights, this podcast is your weekly dose of motivation and insight. Hosted by Helga Osk Hlynsdottir, Spiritual Leader and co-founder of SERIOUS.BUSINESS, with over a decade of experience in building stronger teams, driving business growth, and crafting premium brands. Tune in every Monday for fresh inspiration—subscribe now and get inspired by your new favourite entrepreneurs.Copyright 2026 Helga Osk | SERIOUS.BUSINESS Bildung Management & Leadership Ökonomie
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  • 35 | Roei Samuel / Connectd: Building the Future of Work, One Human Connection at a Time

    35 | Roei Samuel / Connectd: Building the Future of Work, One Human Connection at a Time
    May 18 2026
    Founders Meeting | Roei Samuel / Connected: Building the Future of Work, One Human Connection at a TimeWhat if the biggest threat to your career isn't your competition — but your comfort zone?In this Founders Meeting episode, Helga sits down with Roei Samuel, a serial entrepreneur, angel investor, podcast host, former stand-up comedian, and CEO of Connectd — a platform helping thousands of professionals break free from traditional employment and build fractional careers on their own terms.Roei's story is anything but linear. From burning CDs in a Scottish schoolyard to exiting a media company, surviving an identity crisis post-exit, and building one of the UK's fastest growing companies — he has lived through every stage of the founder journey. And he's refreshingly honest about all of it.This conversation goes beyond business. It's about alignment, dopamine, ego death, and why the future of work might just save us all — if we're brave enough to reach for it.🔑 In this episode, we talk about:Growing up between communist Hungary and working class Glasgow — and what that taught Roy about survivalADHD, over-medication, and finally learning to work with his brain instead of against itWhy selling a company can feel like losing yourself — and how to rebuild after an exitWhat fractional work actually means and why it matters more than ever in 2026How AI is different this time — and why there's no integration period comingThe "burner brand" strategy every early stage founder should know aboutWhy Connected puts employees above customers — and why it's workingBuilding a culture that people don't want to leaveAngel investing, VC evolution, and why attention is the new unfair advantagePersonal branding, LinkedIn, and the one channel rule for founders🧠 Key Takeaways:Most pain comes from misalignment. Alignment is happiness — and it's a strategy.Building from purpose protects your identity when the commercial chapter ends.Fractional work isn't a backup plan — it's a hedge against an uncertain future.The gap between AI shifts is so small there's no catching up later. Stay curious now.Your first hires need to mirror your values exactly — even 5% drift compounds fast.Culture isn't the ping pong table. It's how you treat people when things get hard.Brand and network effects are the only defensible advantages left for most companies.Niche down to one channel and own it before expanding anywhere else.💬 Sound Bites:"Once the to-do list is done, all that's left to face is yourself.""Most founders are building from lack, not love.""Borrowing from tomorrow's well to feed today — for years.""If it doesn't feel right to be the only one winning, open up the table.""The competitive advantage is no longer venture dollars. It's attention.""Until your home base is secured, hyper focus on where your community lives."📍 Chapter Highlights:00:00 – Introduction to Roy and Connected01:59 – Free time, weight training, meditation and fringe science03:41 – Childhood: Glasgow, Budapest and burning CDs at school07:02 – Managing ADHD without medication09:20 – Life after exit — and the identity crisis nobody warns you about11:26 – How to prepare for what comes after12:04 – Happiness, alignment and why misalignment causes most pain13:19 – What fractional work actually means15:55 – Connected: the platform, the mission and the three pillars18:00 – Coaching, upskilling and bridging the corporate-to-startup gap19:50 – Why Helga started Founders Meeting — and what 10 years taught her22:25 – Investors, unicorn founders and the chip on the shoulder24:26 – How Roy decides who to invest in26:11 – AI, automation and the 2030 wave nobody is ready for29:59 – Who Connected is really built for32:23 – Personal branding, thought leadership and dropping the corporate mask36:45 – Where to start as a fractional: focus on your fastest value37:53 – From comedian to CEO — and why stand-up makes everything easier39:58 – Founder to CEO: the transition that makes or breaks companies42:03 – The job of a CEO43:47 – Hiring for values, not just skills45:57 – What culture actually is49:23 – Employer branding and caring for your team49:58 – External branding and why it's everything in the AI age51:48 – The burner brand strategy52:26 – VC, term sheets and retaining optionality55:11 – Community, IRL events and why human connection is the mission57:00 – Founders Dinner and intentional community building01:01:14 – Brand advice for founders in 202601:02:18 – How to find where your community lives🔗 Links & Resources:🔗 Connectd → https://www.connectd.com/ 👤 Roy → LinkedIn 📍 London, UK 🌍 Mentioned: Real Sport, Gfinity, Mucker AI, GreenWeaver AI, Konda Capital, OpenAI, Anthropic📚 Mentioned:Reid Hoffman on default dead startupsGoldman Sachs & OECD reports on the future of workSunday Times UK Fastest Growing Companies list🧡 Why You'll Love This Episode:Roy doesn't...
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    1 Std. und 4 Min.
  • 34 | Magnus Busch / Nook Society: The Hotel That Was Never About Selling Beds

    34 | Magnus Busch / Nook Society: The Hotel That Was Never About Selling Beds
    May 11 2026
    Founders Meeting | Magnus Busch / Nook Society: Reimagining Hospitality as Human ConnectionWhat if a hotel wasn't just a place to sleep — but a space where you truly belong?In this Founders Meeting episode, Helga sits down with Magnus Busch, co-founder of Nook Society, a Berlin-based hospitality concept that's quietly rewriting the rules of how people stay, work, and connect. Starting with a modest 11-key hotel 60 kilometres outside Berlin, Magnus and his co-founder Ines built something that was never really about selling beds — it was about building stages for people to come alive.Magnus brings a rare mix of backgrounds — music, real estate development in Brazil, design distribution, and hospitality consulting — all of which fed into one defining question during COVID: what am I actually here to do? His answer shaped everything. Nook Society is the result.This conversation goes beyond hospitality. It's about identity, intuition, and building a brand that people don't just visit — they invest in.🔑 In this episode, we talk about:Why Magnus left behind a high-earning consulting career to build something human-centredThe "lipstick renovation" approach to proving a concept with minimal investmentMeeting co-founder Ines and the 14-hour workshop that launched Nook SocietyLeading with why — and why that's the only way to build a brand people truly identify withHow AI and remote work are fundamentally reshaping hospitality expectationsThe community investment round open via Konda Capital — from as little as €250Nook's evolution: festival programming, Berlin living spaces, and brand partnershipsFailure, hiring mistakes, and what it means to truly own your decisionsWhy innovation only starts where your comfort zone ends🧠 Key Takeaways:The most important question in building a brand isn't what you offer — it's why you offer it.Bringing diverse, unexpected people to the table is where real innovation begins.Bootstrapping forces creativity and keeps the product aligned with the mission.The line between work, travel, and home is dissolving — hospitality must evolve with it.Community investment aligns financial incentives with product integrity.Failure is not the end of the road — it's a known stop along the way.Innovation requires discomfort. If it doesn't hurt a little, you're not pushing far enough.💬 Sound Bites:"If you can answer the question why you're offering it, it comes from within yourself — and then you can create something truly unique.""I was born to bring people together.""The separation between business and holidays — for me, it's not there anymore.""If I don't see the path, I ask myself: do I see the next step? If yes, I take it.""If it doesn't hurt, you're not innovating enough."📍 Chapter Highlights:00:00 – Introduction & Welcome 01:21 – What is Nook Society? 02:26 – From Vision to MVP: Finding the First Property 07:08 – Magnus's Childhood: Berlin, Hockey & Drums 09:30 – The Problem Nook Was Born to Solve 13:16 – Career Journey: Music to Real Estate to Hospitality 17:31 – Meeting Co-Founder Ines 22:24 – The 14-Hour Workshop That Started It All 25:40 – Doubt, Enjoyment, and Staying in the Game 47:36 – AI, Remote Work & the Future of Hospitality 56:20 – Advice for Founders Stuck in Their Comfort Zone 58:51 – On Instinct, Failure, and Moving Forward 01:01:45 – A Real Failure: The Hiring Mistake 01:07:00 – Funding Strategy & the Community Investment Round 01:13:50 – Brand Vision for 2026 and Beyond 01:22:10 – Role Models & Books That Shaped Magnus 01:25:31 – Viva Con Agua: A Brand Worth Watching 01:27:31 – Closing Reflections🔗 Links & Resources:🏨 Nook Society → nooksociety.com💰 Invest in Nook → nooksociety.com/invest📍 Bad Belzig (Belzig), Germany — 60 min from Berlin👤 Magnus Busch → LinkedIn🌍 Mentioned: Conda Capital, Viva Con Agua, Adidas Infinite Trails, Selina, 6O House📚 Books mentioned:The Creative Act — Rick RubinShoe Dog — Phil KnightMarketing Lessons from the Grateful Dead — David Meerman Scott & Brian Halligan🧡 Why You'll Love This Episode:If you've ever wondered whether it's possible to build a business that's commercially ambitious and genuinely human-centred, Magnus is your answer. His story is honest about the hard parts — the sleepless nights, the hiring mistakes, the pressure of bootstrapping — but equally clear about what makes it all worth it. This is an episode for founders who want to build something that lasts, something people belong to, not just buy from.📣 Connect with Us:This podcast is brought to you by SERIOUS.BUSINESS. If your brand is growing but your positioning, messaging, or differentiation isn't as strong as your product — let's fix that.👉 Apply for your FREE Brand Masterplan 🦄
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    1 Std. und 4 Min.
  • 33 | André Miranda / Musiversal: Why the Future of Music Is Human (Even in the Age of AI)

    33 | André Miranda / Musiversal: Why the Future of Music Is Human (Even in the Age of AI)
    May 4 2026

    🎧 Episode Overview

    In this Founders-Meeting episode, Helga Osk sits down with André Miranda, founder of Musiversal, to explore how music, technology, and entrepreneurship intersect in today’s rapidly evolving creative economy.

    André shares his journey from classical musician to tech founder, and how that transition shaped his vision for building a platform that creates stable income for musicians while giving creators instant access to world-class collaborators. We dive into branding, leadership, scaling a two-sided marketplace, and the real implications of AI in music creation.

    This conversation is a reminder that while technology evolves fast, human collaboration remains at the heart of great art 🎶🤍

    💡 Key Takeaways

    • Human collaboration is irreplaceable in music creation
    • AI can enhance workflows, but not emotional depth
    • Two-sided marketplaces require clarity and trust
    • Strong branding is essential in creative tech
    • Musiversal is reshaping income stability for musicians
    • Letting go is part of growing from founder to CEO
    • Emotional clarity strengthens leadership
    • Fearlessness and persistence fuel long-term success

    🗣️ Sound Bites

    • “Human collaboration creates art.”
    • “Standing out requires uniqueness.”
    • “Start without fear.”

    📍 Chapter Highlights

    00:00 – Introduction to Musiversal & André

    02:53 – From Musician to Entrepreneur

    05:35 – The Problem with Traditional Music Production

    08:32 – Serving Musicians & Creators

    11:16 – Transitioning into Tech

    14:20 – AI’s Role in Music Creation

    17:10 – The Future of Music & Humanity

    20:05 – Branding & Positioning Musiversal

    22:58 – Vision for the Future

    25:31 – Investment & Growth

    27:50 – Funding Challenges

    29:26 – Founder → CEO Transition

    32:57 – Letting Go & Scaling

    37:30 – Building Trust & Teams

    38:46 – Authentic Leadership

    43:14 – Starting Without Fear

    47:08 – Emotional Clarity in Business

    49:23 – Community & What’s Next

    🏢 Companies Mentioned

    • Musiversal

    🧡 Why You’ll Love This Episode

    If you’re building at the intersection of creativity and technology, this episode will resonate deeply. André’s story shows how staying human, values-driven, and emotionally aware can be a competitive advantage — not a weakness.

    📣 Connect with Us

    This podcast is brought to you by SERIOUS.BUSINESS.

    If you’re scaling fast but your story, positioning, or brand haven’t caught up — let’s fix that 👇🏻

    👉 Apply for your FREE Brand Masterplan 🦄
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    44 Min.
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