What You’ll Get From This Episode:In Part 2 of our conversation with Ally Ng, second-generation leader of Tong Seng Produce and the household SongHe brand, we go deeper into the values, innovations, and vision that have kept this multi-generational business thriving.You’ll learn about:-The 5 key business principles Ally inherited from her father.-Why adaptability and humility matter in leadership.-The groundbreaking launch of SongHe Plus and its health benefits.-How a partnership with Alchemy FoodTech is reimagining rice for modern diets.-The inspiring Paper Crane Kindness Campaign that turned CSR into a long-term movement.Ally’s personal journey of growing into her leadership role and her vision for the future of SongHe.Whether you’re an entrepreneur, a legacy business owner, or someone passionate about values-driven innovation, this episode will challenge and inspire you.🕒 Timestamps00:00 – Principle #4: Why change is the only constant00:57 – Principle #5: Humility and stewardship in business05:01 – SongHe Plus: Reinventing rice for modern diets06:24 – Partnership with Alchemy FoodTech and its impact08:44 – Health benefits: Lower glycemic index, zinc, folate, fibre12:02 – Pricing, value, and supporting local innovation13:45 – Why innovation is critical, even for staples like rice18:12 – Paper Crane Kindness Campaign: 20 years of giving back22:49 – Why real CSR must be long-term, not just PR25:30 – Ally’s personal journey in the family business27:10 – The bigger vision: From rice brand to cultural lifestyle brand28:40 – Guest ritual: Defining meaning of life & a tough question for the next guestIf you enjoyed this episode, don’t forget to like, subscribe, and hit the notification bell 🔔 to stay updated on more powerful conversations with leaders on a mission.👉 Share this episode with someone who needs inspiration on building with legacy and integrity.👇 Your hosts:👩‍🏫 Tammy Ng📸 Instagram: https://www.instagram.com/ngtammyyy/🎬 TikTok: https://www.tiktok.com/@ngtammyyy💼 LinkedIn: https://www.linkedin.com/in/ngtammyyy/🧠 Adeline Ng🌐 Website: https://adelineng.com/📝Free Marketing Notes: https://linktr.ee/adeline.ng📱Facebook https://www.facebook.com/ng.adelinee📸 Instagram: https://www.instagram.com/ade_ysc/💼 LinkedIn: https://www.linkedin.com/in/ade-ng/🎥 TikTok: https://www.tiktok.com/@ng.adeGet to know Ally Ng:💼 LinkedIn: https://www.linkedin.com/in/3-nm/📷 Instagram: https://www.instagram.com/3.nm______/📷 Instagram : https://www.instagram.com/tongsengproduce/🎥 TikTok: https://www.tiktok.com/@3.nm______▶️ YouTube: https://www.youtube.com/@tongsengproduceFollow Man on a Mission here:🎵 TikTok: https://www.tiktok.com/@manonamissionshow?is_from_webapp=1&sender_device=pc📸 Instagram: https://www.instagram.com/manonamissionshow/?hl=en🏢 LinkedIn: https://www.linkedin.com/company/manonamissionshow📌 Subscribe here:▶️ ‪https://www.youtube.com/@ManOnAMissionShow#businesspodcast #podcast #ricebusiness #singapore #asia