Episode 11. Do TV Ads Actually Win Votes?
Artikel konnten nicht hinzugefügt werden
Der Titel konnte nicht zum Warenkorb hinzugefügt werden.
Der Titel konnte nicht zum Merkzettel hinzugefügt werden.
„Von Wunschzettel entfernen“ fehlgeschlagen.
„Podcast folgen“ fehlgeschlagen
„Podcast nicht mehr folgen“ fehlgeschlagen
Episode 11. Do TV Ads Actually Win Votes?
-
Gesprochen von:
-
Von:
Über diesen Titel
Ever wondered if TV campaign ads genuinely sway elections? In this episode, we unpack a groundbreaking study by John Sides, Lynn Vavreck, and Christopher Warshaw on the real-world impact of televised political advertising across US elections from 2000 to 2018.
We explore how TV ads influence voting behavior, discovering they're especially powerful in down-ballot races compared to presidential elections. Are voters really persuaded, or do ads mainly drive partisan turnout? How do these dynamics shape election results across various offices?
📖 Citation: Sides, John, Vavreck, Lynn, & Warshaw, Christopher. 2022. "The Effect of Television Advertising in United States Elections." American Political Science Review 116(2): 702–718. [https://doi.org/10.1017/S000305542100112X]
Have questions or thoughts? Engage with us at 📩 contact@politicalsciencedigest.com.
Let's decode the influence of media on politics together, one digestible episode at a time!
