Ep. 031 | Maximize Christmas for Church Revitalization
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How to Leverage Christmas for Church Revitalization | Church Growth Strategies
In this essential episode for church leaders, Bart Blair and Nathan Bryant share proven Christmas outreach strategies that can revitalize your church and attract new visitors during the most opportune season of the year.
Did you know that 60-70% of Americans attend a Christmas church service annually? Learn how to maximize this incredible opportunity for church growth and community engagement with practical, budget-friendly ideas that work for churches of any size.
WHAT YOU'LL LEARN:
- Why Christmas outperforms Easter for visitor attendance
- The 3-step framework for successful Christmas outreach
- How to train your congregation to invite effectively
- Creative alternatives to traditional Christmas services
- Critical follow-up strategies to keep visitors coming back
- Real examples from church plants and revitalizing churches
- How to plan impactful events with just $200 and 25 people
THE THREE CRITICAL COMPONENTS FOR SUCCESS:
- Planning Your Event Start planning now - early November is not too early. Consider what your church can authentically do well rather than copying other churches. Use AI tools like ChatGPT to brainstorm creative ideas within your budget.
- Mobilizing Your Congregation Train your people on how to invite effectively. Personal invitations during Christmas have the highest acceptance rate of any time during the year. Create multiple touchpoints throughout December, not just Christmas Eve.
- Planning the Follow-Up Have a January event already planned before Christmas arrives. Announce your next opportunity during Christmas events. Create a clear pathway for visitors to return.
FEATURED STRATEGIES: Community Service Ideas:
- Decorating homes for elderly residents
- Community meals for those without family
- Angel tree partnerships with local schools
- Mobilizing neighbors for service projects
- Fire pit parties with s'mores
- Outdoor Christmas BBQs
- Relationship-focused Christmas parties
- Collaborative community projects
KEY TAKEAWAY: "Christmas is the greatest time of the year. We have the most amazing story to share that God came into the world and gives us hope and light and life, and Jesus is the answer for everything." - Nathan Bryant
REAL CHURCH EXAMPLE: Nathan's church plant is taking on 15 families for Christmas gifts through the local school district, intentionally accepting more than their core group can handle alone. This creates opportunities to invite neighbors and friends to participate, building relationships while serving the community.
FIVE MISTAKES TO AVOID:
- Procrastination - Waiting too long to plan
- Lack of mobilization - Not training your congregation to invite
- No follow-up plan - Missing January reconnection opportunity
- Copying others - Not being authentic to your church's identity
- Doing nothing - The biggest mistake is not trying at all
ACTION STEPS:
- Start planning your Christmas strategy immediately
- Work creatively with your current budget and resources
- Think beyond traditional Sunday services
- Train congregation members on invitation strategies
- Schedule your January follow-up event now
- Focus on what your church does authentically well
TOPICS: Church revitalization, Christmas outreac...
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