I started 2025 with one rule: “Only if it's a hell yes.” I ended it as the co-founder of an AI company. I didn’t see it coming!

This episode is a little nerve-wracking to share, but it’s the real, unfiltered story of my wild ride through 2025. I ditched the 12-month goals, the rigid launch calendars, and all the “shoulds” I’d been forcing for years. As an Enneagram 8 who loves control, this was… uncomfortable.

Instead, I followed alignment, curiosity and relationships. The result? A year that was messy, non-linear and more transformative than any I could have meticulously planned. I went from feeling fed up and stuck to building something entirely new that feels more aligned than anything I’ve ever done.

In this episode, I’m breaking down the five biggest themes that shaped my year—from micro-experiments that actually worked to the scary-as-hell identity shift I'm still navigating. This isn't a highlight reel; it's a roadmap for your own reflection.

What's in this episode for you:

• The "Hell Yes" Compass: How I ditched control and used alignment to guide every decision, even when it led to some big, scary “no’s.”
• Micro-Experiments > Master Plans: The power of small, curious tests—including the $1 workshop that sold 135 spots and taking the entire summer off social media.
• Relationship-Led Visibility: Why deepening connections and collaborating in shared rooms will always beat chasing followers or sending cold pitches.
• When the Universe Screams, Listen: How I recognized the repeating patterns that pointed toward partnership and finally stopped trying to do everything alone.
• Becoming Before You Declare: The vulnerable truth about the lag between your growth and your identity, and why it’s so damn hard to publicly claim the next version of yourself (I’m right there with you!).

Ready for your own reflection?

If your year felt non-linear, you’re not behind. Ask yourself this: **What did this year teach me about how I want to move forward?**

To help you get started, here are the 5 journaling prompts from the episode. Grab your journal (or your favorite AI tool) and give yourself the space to explore what your year taught you.

1. Where did I choose alignment over expectation this year?

2. What did I try this year that gave me clarity (even if it wasn't a huge win)?

3. Which relationships quietly opened doors for me this year?

4. What keeps showing up in my business that I might be meant to approach differently (and not abandon)?

5. What version of myself am I already living, but not fully claiming yet?

Here's to a 2026 that's led by you, not your to-do list. Happy New Year

🤖Train AI to sound like you (in under 2 hours) with BrandCalibrator™

🔹 Done for you visibility plan by Valerie the Visibility Auditor

🔹 Let’s work together: https://ksco.ca/

🔹 Get visible without social media

🔹 Connect on Instagram

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⭐ Following the show—this helps you stay updated and supports us!

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We love a good strategy here at Entrepreneur School, but what happens when the only plan is to just… wing it?

Honestly, this is one of the main reasons I started this show—to have real, unfiltered conversations about what it actually takes to build a business and a family at the same time. And let me tell you, it’s never a perfectly executed 5-step plan.

Today, I’m talking to Jessica Lamb, host of the Mama Making podcast and founder of Collabs Creative. She’s in the thick of it with a young son, and she gets brutally honest about operating without a roadmap, ditching the comparison game, and redefining what success even means.

This episode is a permission slip to let your journey be messy. We talk about everything from leveraging ADHD and procrastination to your advantage, to the complicated feelings that come up when your partner is the primary breadwinner.

If you’ve ever felt like you’re making it up as you go while everyone else on Instagram has it figured out, this one’s for you.

You’ll learn:

• How to embrace flexibility as a superpower when your schedule is dictated by sick days and nap times.
• Why working with your unique brain (procrastination and all) is more effective than forcing someone else’s systems.
• The truth about comparison culture and how to put on “blinders” to stay on your own path, at your own pace.
• How to redefine your value beyond the dollar amount you bring in (because your contribution is so much more than that).
• The strategic power of starting small to build a sustainable foundation without burning yourself out.
• Why your version of success is the only one that matters—whether that’s hitting seven figures or making it to the school field trip.

👉 MEET JESSICA:

Jessica Lamb is the host of The Mama Making Podcast, where real conversations about motherhood, identity, and building meaningful work take center stage. She's also the founder of Collabs Creative, a marketing studio helping small businesses grow with story-first strategy and real-life perspective. Her work is rooted in the belief that you can raise a family and build something that matters - without a roadmap.

👉 CONNECT WITH JESSICA:

Listen to the Mama Making Podcast: https://www.themamamakingpodcast.com/

Follow on Instagram: https://www.instagram.com/themamamakingpodcast

🤖Train AI to sound like you (in under 2 hours) with BrandCalibrator™

🔹Done for you visibility plan by Valerie the Visibility Auditor

🔹 Let’s work together: https://ksco.ca/

🔹 Get visible without social media

🔹 Connect on Instagram

If you enjoyed this episode, please help us share it by:

⭐ Following the show—this helps you stay updated and supports us!

⭐ Leaving a positive review—this boosts our ranking and helps more entrepreneurs find the podcast.

⭐ Sharing it on Instagram and tagging...

We love a good strategy here at Entrepreneur School, but what happens when the only plan is to just… wing it?

Honestly, this is one of the main reasons I started this show—to have real, unfiltered conversations about what it actually takes to build a business and a family at the same time. And let me tell you, it’s never a perfectly executed 5-step plan.

Today, I’m talking to Jessica Lamb, host of the Mama Making podcast and founder of Collabs Creative. She’s in the thick of it with a young son, and she gets brutally honest about operating without a roadmap, ditching the comparison game, and redefining what success even means.

This episode is a permission slip to let your journey be messy. We talk about everything from leveraging ADHD and procrastination to your advantage, to the complicated feelings that come up when your partner is the primary breadwinner.

If you’ve ever felt like you’re making it up as you go while everyone else on Instagram has it figured out, this one’s for you.

You’ll learn:

1. How to embrace flexibility as a superpower when your schedule is dictated by sick days and nap times.
2. Why working with your unique brain (procrastination and all) is more effective than forcing someone else’s systems.
3. The truth about comparison culture and how to put on “blinders” to stay on your own path, at your own pace.
4. How to redefine your value beyond the dollar amount you bring in (because your contribution is so much more than that).
5. The strategic power of starting small to build a sustainable foundation without burning yourself out.
6. Why your version of success is the only one that matters—whether that’s hitting seven figures or making it to the school field trip.

👉 MEET JESSICA:

Jessica Lamb is the host of The Mama Making Podcast, where real conversations about motherhood, identity, and building meaningful work take center stage. She's also the founder of Collabs Creative, a marketing studio helping small businesses grow with story-first strategy and real-life perspective. Her work is rooted in the belief that you can raise a family and build something that matters - without a roadmap.

👉 CONNECT WITH JESSICA:

Listen to the Mama Making Podcast: https://www.themamamakingpodcast.com/

Follow on Instagram: https://www.instagram.com/themamamakingpodcast

🤖Train AI to sound like you (in under 2 hours) with BrandCalibrator™

🔹Done for you visibility plan by Valerie the Visibility Auditor

🔹 Let’s work together: https://ksco.ca/

🔹 Get visible without social media

🔹 Connect on Instagram

If you enjoyed this episode, please help us share it by:

⭐ Following the show—this helps you stay updated and supports us!

⭐ Leaving a positive review—this boosts our ranking and helps more entrepreneurs find the podcast.

⭐ Sharing it on Instagram and tagging @entrepreneurschoolpodcast