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Diary of a first-time CMO volume 2

Diary of a first-time CMO volume 2

Von: Cognism
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 This podcast diary is the second in Alice’s series of the Diary of a first-time CMO. Across 50+ entries, Alice de Courcy unpacks lessons she’s learned in the past two years since her last diary, scaling Cognism into new regions, introducing new products to market, on route to hitting the 100M mark. And it’s all available in audio format, for free, here!Copyright 2024 Cognism Management & Leadership Marketing & Vertrieb Ökonomie
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  • The last word

    The last word
    Nov 26 2024

    You’ve reached the end of Alice’s diary of a first time CMO volume two, thank you so much for listening.
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    1 Min.
  • Final entry: My big bets

    Final entry: My big bets
    Nov 26 2024

    As the diary of a first-time CMO volume two comes to an end, Alice shares what she thinks will be important for her, the Cognism marketing team and B2B marketers in general over the coming year.
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    3 Min.
  • Bonus entry 12: Distributing our content

    Bonus entry 12: Distributing our content
    Nov 26 2024

    After sharing our content strategy in the previous entry, this entry dives into how we distribute the content we create throughout our various channels.

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    3 Min.
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