Are you podcast and email marketing working together? In today’s episode, I’m teaching you 5 strategies to leverage your podcast and email marketing together. You’ll learn how to drive downloads, convert listeners into buyers, and turn your podcast into your best lead generator.

Clocking In with Haylee Gaffin is produced by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, plus you’ll also find resources, show notes, and more for the Clocking In Podcast.

Find It Quickly:

The state of email marketing in 2026 (1:00)

Repurpose your podcast into email content (2:45)

Drive downloads to older episodes and feed your funnels (7:19)

Convert listeners into buyers (10:49)

Turn your podcast into your best lead generator (12:42)

Segment your list (14:23)

Mentioned in this Episode:

Gaffin Creative Podlinks: gaffincreative.com/podlinks

Customize Your Podcast Player Icons: gaffincreative.com/podlinks-canva-template

Connect with Haylee:

Soundboard Society: gaffincreative.com/soundboard

Instagram: instagram.com/hayleegaffin

Website: gaffincreative.com

Review the Transcript: https://share.descript.com/view/MnkeoLB5oG8

Hosted on Acast. See acast.com/privacy for more information.

Your best content doesn’t have an expiration date—so why let it sit dormant in your feed? Today, I’m breaking down a super simple strategy for increasing downloads on your older content through your existing audience.

We’ll walk through how to reference older episodes in a way that adds value, feels natural, and guides listeners without overwhelming them. Plus, I’m giving you a plug-and-play formula for how to do it and examples you can steal.

Clocking In with Haylee Gaffin is produced by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, plus you’ll also find resources, show notes, and more for the Clocking In Podcast.

Find It Quickly:

The simple strategy for growing downloads on old episodes (1:38)

The formula for mentioning an old episode (2:25)

Creating compilation content from old episodes (4:48)

Practical advice for sharing old episodes (5:52)

Mentioned in this Episode:

Episode 143: Can Your Podcast Generate You Revenue? [Becoming a Paid Podcaster]

Episode 194: Reflecting on 2025

Connect with Haylee:

Soundboard Society: gaffincreative.com/soundboard

Instagram: instagram.com/hayleegaffin

Website: gaffincreative.com

Review the Transcript: https://share.descript.com/view/mBU5XeyNH88

Hosted on Acast. See acast.com/privacy for more information.

Are you losing listeners in the first five seconds of your show? Today’s episode is all about the impact that the opening of your show can make on listener retention. I’m diving into hooks: how to create them with intention and examples you can use when you record next.

Clocking In with Haylee Gaffin is produced by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, plus you’ll also find resources, show notes, and more for the Clocking In Podcast.

Find It Quickly:

Why you shouldn’t start with your podcast intro (1:35)

How I recommend you start your episodes (2:19)

What makes a great hook (3:02)

Four types of hooks for your podcast (3:34)

Tips for creating intentional hooks (4:51)

Opening with a clip from the episode (6:18)

Mastering the first 20 seconds (7:49)

Connect with Haylee:

Soundboard Society: gaffincreative.com/soundboard

Instagram: instagram.com/hayleegaffin

Website: gaffincreative.com

Transcript: https://share.descript.com/view/LJSzClq9Bp0

Hosted on Acast. See acast.com/privacy for more information.