In this conversation, Andy Smith, founder and CEO of StrategiQ, shares insights on navigating uncertainty in business, the importance of growth as a choice and responsibility, and the evolving role of the CMO in today's marketing landscape. He discusses his unconventional path to agency leadership, the challenges of organizational growth, and the significance of trust and respect in professional relationships. Additionally, he highlights the impact of AI on marketing strategies and the need for agencies to create enduring value for their clients.

Find out more at dprandco.com

Hosted on Acast. See acast.com/privacy for more information.

Find out more at dprandco.com

Hosted on Acast. See acast.com/privacy for more information.

Wayne Norrie is one of New Zealand’s most respected business leaders. From his early days in IT to building and selling his country’s most successful data management company, Wayne has been ruthless in his drive to build partnership-style relationships in the delivery of client-focused solutions. He views brand being the sum-total of every interaction an organisation engages its customers through – not just what is communicated. In this podcast, he talks about how brand integrity drove his management of Revera and how it guided organisational behaviour through good times and bad. This is a deeply personal CMO Masterclass with an extraordinarily successful business leader.

Find out more at dprandco.com

Hosted on Acast. See acast.com/privacy for more information.