Deloitte says this is the Age of Trust.

Why? Because of the widespread distrust that impacts how people view the businesses and institutions they deal with, fuelled by the rapid pace of change and recent global events.

But Deloitte says companies which focus on trust are more successful. They say trusted companies outperform their peers by up to 400%, that customers who trust a brand are 88% more likely to buy again, and that 79% of employees who trust their employer are more motivated to work (and less likely to leave)? Trust, they say, is everything.

So what do you do about this? How do leaders act on this information?

Of course we wanted to find out and so we spoke with Michael Bondar, the global Enterprise Trust leader for Deloitte, who shared with us his insights into this issue, how he helps large organisations – and how his own personal story motivates him to help his clients become highly trusted.

Do share this episode and subscribe to this podcast. And you can find more insights and information about how to build trust at www.mutual-value.com.

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"The painful exercise of learning by doing." Ismail Amla has done a lot, and so learned a lot. And, he says, "for a services firm trust is everything."

In this podcast interview he shares the three ways to build trust, how he learned from the damage he caused early in his career by only obsessing about hitting his numbers, and provides real insight into how large companies can be as trusted as small ones if they deliberately decide to.

Ismail runs professional services for the giant tech company, NCR, which is a major force in payments around the world. He's had big jobs at IBM, Capita, Capco, and was a partner at Accenture. In all of these roles he's had big numbers to hit, and focused on how to grow the businesses for which he was responsible. But, he says, he's come to realise that building long term, high trust relationships is the key to success.

So how do you combine this with the need to hit quarterly targets?

Ismail is also a board member of two major British institutions, Network Rail and UK Sport.He is the co-author of a book called 'From Incremental to Exponential' , which looks at how large businesses can innovate to massively grow just like small ones.

If you like this episode do please subscribe and share. And if it resonates, and may be relevant to your business, do contact stuartm@mutual-value.com.

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How do you hit your numbers and close deals while building trust? Ismail Amla runs professional services for NCR and on Friday 22nd September the full interview with him will be published here.

This is a one minute preview...Do subscribe and share.

And contact stuartm@mutual-value.com if this resonates.

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