What does it actually take to build to 1M subscribers on YouTube...and keep going for over two decades?

In this episode of Fearlyss & Unfiltered, host Alyssa Olerud sits down with creator and professional scooter athlete Jon Reyes, who has spent 23 years building an audience online and grown to 2.5 million followers across platforms. Instead of chasing algorithms or quick wins, Jon built his career by focusing on community, consistency, and creating content he’d make even if no one was watching.

This conversation is for creators, founders, and business owners who feel stuck overthinking content, worried about monetization, or burned out trying to “do social media the right way.”

You’ll hear:

• How Jon built to 1M+ on YouTube by treating subscribers like friends
• Why most creators quit too early and what realistic growth actually looks like
• How to post consistently without burning out or forcing content
• The mindset shift that makes brand deals and monetization feel natural
• Why pressing record matters more than hooks, captions, or strategy at the start

If you’re trying to grow on YouTube, Instagram, or any platform without losing yourself in the process, this episode will reset how you think about content, community, and long-term success.

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