Building Coffee Shop Success: Lexi Matthews Shares Her Entrepreneurial Process and Tech Stack
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Building Coffee Shop Success: Lexi Matthews Shares Her Entrepreneurial Process and Tech Stack
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Welcome to another episode of BizTech Superhero, where we dive into the stories behind local entrepreneurs harnessing technology to level-up their businesses. In today’s episode, host Joshua McNary sits down with Lexi Matthews, co-owner of Uptown Coffee Co. in Marion, Iowa. Lexi shares her journey from Chicago to small-town entrepreneurship, opening a coffee shop with her husband, revitalizing a historic event space, and directing the Marion Arts Festival.
Together, we explore how technology—from QuickBooks and Square to Google Drive and HoneyBook—is woven into her day-to-day operations, empowering her to streamline workflows and manage growth across multiple ventures. Whether you’re a fellow business owner or just curious about what happens behind the scenes in your favorite local spot, you’ll take away valuable insights on building efficient processes, leveraging tech tools, and adapting to new challenges in the ever-evolving world of small business.
