Branding vs. Business: Which Comes First? Titelbild

Branding vs. Business: Which Comes First?

Branding vs. Business: Which Comes First?

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One of the most crucial decisions for any entrepreneur is whether to prioritize personal branding or business development. In this episode, we'll delve into why your personal brand should always take precedence.

Here's the definitive answer: You are the brand — and that's where your focus should always be.

In this episode, I discuss why building your presence, voice, and identity matters more than perfect packaging, and how knowing who you are sets the foundation for a business that truly endures.

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