Have you ever wished you could ask a literary agent your toughest writing and publishing questions? In this episode, Books & Such agents, Jen Babakkan, Barb Roose, and Cynthia Ruchti answer listener-submitted questions about pen names, genres, comp titles, and writing style.

With wisdom, humor, and heart, they unpack the "why" behind key publishing decisions and share what really matters most to editors, readers, and your writing career.

Whether you're an aspiring author or a published pro, this episode will help you gain clarity—and confidence—as you take your next step as a writer.

• When (and why) a writer might use a pen name—and the downsides to consider
  What genres are accepted in Christian fiction (and what crosses the line)

• How to find and use comparative titles (comps) effectively in a proposal

• The "gap method" for explaining how your book stands out in the market

• How much you should adjust your writing voice to fit a genre or readership

• Why staying authentic as a writer matters more than chasing trends

"Platform isn't about shining—it's about serving your readers."

"If your writing serves everyone, it connects with no one."

"The best writers bring their truest selves to the page—and make sure readers can understand them."

• Visit: booksandsuch.com

• Subscribe to the Books & Such Blog (award-winning publishing insights)

• Listen to the podcast on: Apple Podcasts | Spotify | Audible | iHeartRadio

• Follow us on Instagram: @booksandsuch

Subscribe today so you never miss an episode that helps you grow as a writer.

Newsletters can feel intimidating—but they don't have to. In this episode of the Books & Such Literary Management Podcast, Jen Babakkan, Barb Roose, Debbie Alsdorf, and Cynthia Ruchti continue their conversation on panic-free platform building with a deep dive into newsletters.

From knowing your why to discovering the power of consistency, the team shares stories, strategies, and surprising facts (like why publishers value newsletters more than social media numbers). Whether you're a novelist or nonfiction author, you'll walk away encouraged and equipped to serve your readers through a newsletter that's authentic, consistent, and life-giving.

• Why newsletters often matter more to publishers than social media numbers

• How to define your why so your newsletter serves rather than sells

• Practical examples: devotionals, humor, and "hope + help + funny finds" formats

• The surprising math of reader engagement (10–20% of subscribers are likely book buyers)

• Why consistency and predictability matter more than perfection

• How to evolve your newsletter over time without guilt or panic

• Books & Such Writing Intensive – September 22–24, 2025 (online)

• Follow us on Instagram: @booksandsuch

Subscribe and leave a review to help other writers discover the podcast!

Does the word platform make you panic? You're not alone. In this encouraging and insightful roundtable episode, agents from Books & Such Literary Management—Jen Babakan, Barb Roose, Debbie Alsdorf, and Cynthia Ruchti—break down what platform really means, why it doesn't have to be overwhelming, and how to build it in a way that aligns with your calling.

Whether you're a seasoned author or just beginning your writing journey, this conversation will help you breathe a little easier—and build a platform that's meaningful, manageable, and true to who you are.

In This Episode, You'll Learn:

• Why "finding your lane" is more freeing than "finding your brand"

• What platform actually means (hint: it's not just a social media number)

• How to discern your audience and serve them well

• Simple strategies like "The Rule of 3" and giveaways to build your email list

• The difference between noise and connection—and why depth matters more than reach
  
  

Key Takeaways

"If you're writing for everyone, you're serving no one."
"Your newsletter isn't a broadcast—it's a way to care for your readers like a congregation."
"Don't panic about platform. Serve in your lane, and the rest will grow from there."

Resources & Mentions:

• REGISTER NOW: Books & Such Writing Intensive – September 22–24, 2025

• Books mentioned: Bird by Bird by Anne Lamott, On Writing by Stephen King, Big Magic by Elizabeth Gilbert

• Subscribe: iTunes | Spotify | Audible | iHeartRadio

• Follow us: IG at @booksandsuch
  

Quotables

"Don't try to reach everyone. Find your lane and serve your audience well."

"Your newsletter is how you pastor your readers. It's not just a tool—it's a relationship."

"You don't need a big platform to be effective—you need a clear message and consistency."