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  • Building a Beauty Brand While Becoming a Mom: How I Scaled Miskoka Beauty in One Summer
    Jan 20 2026

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    In this episode of Beauty Behind the Brand, Nicole shares the story of how a vision turned into a thriving beauty brand.

    In 2019, Nicole took her entrepreneurial spirit to new heights with the launch of Miskoka Beauty Inc. — a luxury lash and brow product line rooted in quality, innovation, and results. Built by a beauty professional, for beauty professionals, the brand quickly earned trust within the industry for delivering products that truly perform.

    Nicole dives into one of her most defining seasons yet: selling over $9,000 in glass collagen masks in less than 12 hours, securing partnerships with some of Canada’s largest beauty distributors, and scaling her product-based business — all during the same summer she welcomed her baby.

    This episode is an honest look at growth, resilience, and what’s possible when passion meets strategy. Nicole breaks down the mindset, momentum, and behind-the-scenes decisions that allowed her to build a brand that continues to grow — even in one of life’s most transformative seasons.

    If you’re a beauty entrepreneur balancing big dreams with real life, this episode will leave you inspired, empowered, and reminded that you don’t have to choose between building a family and building a successful business.

    Subscribe for New Episodes Every Tuesday!

    Be sure to check us out on all our socials:

    Follow on Instagram: @beautybrandpodcast
    https://www.instagram.com/beautybrandpodcast/

    Subscribe on Youtube: @beautybehindthebrandpodcast
    https://www.youtube.com/channel/UCEl-qd38M4OgL8IghZ8ga9g

    Website:
    https://www.miskoka.com/beauty-behind-the-brand

    Follow our host on Instagram: @nicmanion
    https://www.instagram.com/nicmanion/

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    18 Min.
  • Are You Actually Profitable?
    Jan 20 2026

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    You might be fully booked — but are you actually making money?

    In this episode of Beauty Behind the Brand, Nicole dives into one of the most important (and most avoided) topics in the beauty industry: knowing your numbers. From service pricing and product margins to hidden costs that quietly eat away at profit, this episode is all about moving from busy to profitable.

    Nicole breaks down how to audit your services, evaluate product profitability, and understand where your money is really going — without overwhelm. With real-life examples from over 10 years of spa ownership, she shares how tracking your numbers gives you clarity, confidence, and control over your business decisions.

    If you’re ready to stop guessing, start leading like a CEO, and build a beauty business that actually supports your life, this episode is your starting point for 2026.

    Subscribe for New Episodes Every Tuesday!

    Be sure to check us out on all our socials:

    Follow on Instagram: @beautybrandpodcast
    https://www.instagram.com/beautybrandpodcast/

    Subscribe on Youtube: @beautybehindthebrandpodcast
    https://www.youtube.com/channel/UCEl-qd38M4OgL8IghZ8ga9g

    Website:
    https://www.miskoka.com/beauty-behind-the-brand

    Follow our host on Instagram: @nicmanion
    https://www.instagram.com/nicmanion/

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    20 Min.
  • New Year New You
    Jan 13 2026

    Send us your feedback about the episode!

    Beauty Behind the Brand is a podcast for beauty professionals who want to grow a business that supports their life — not consumes it.

    Hosted by Nicole Manion, this show explores the behind-the-scenes of spa ownership, entrepreneurship, motherhood, leadership, and personal growth in the beauty industry.

    Through real stories, mindset shifts, and business strategy, Nicole helps you build confidence, clarity, and sustainability in both business and life.

    Subscribe for New Episodes Every Tuesday!

    Be sure to check us out on all our socials:

    Follow on Instagram: @beautybrandpodcast
    https://www.instagram.com/beautybrandpodcast/

    Subscribe on Youtube: @beautybehindthebrandpodcast
    https://www.youtube.com/channel/UCEl-qd38M4OgL8IghZ8ga9g

    Website:
    https://www.miskoka.com/beauty-behind-the-brand

    Follow our host on Instagram: @nicmanion
    https://www.instagram.com/nicmanion/

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    21 Min.
  • Know Your Numbers: Are You Actually Making Money in Your Spa or Salon?
    Nov 3 2025

    Send us your feedback about the episode!

    Today on Beauty Behind the Brand, Nicole dives into one of the most overlooked parts of running a spa or salon — your numbers. 💰

    You might be fully booked, but are you actually profitable?
    Nicole shares how to break down your service costs, product margins, and hidden expenses so you can see where your business is truly thriving (and where it’s quietly losing money).

    From understanding your cost per service to setting healthy markups on retail, this episode will give you the tools to make informed decisions, increase your profit, and stop working harder for less.

    Subscribe for New Episodes Every Tuesday!

    Be sure to check us out on all our socials:

    Follow on Instagram: @beautybrandpodcast
    https://www.instagram.com/beautybrandpodcast/

    Subscribe on Youtube: @beautybehindthebrandpodcast
    https://www.youtube.com/channel/UCEl-qd38M4OgL8IghZ8ga9g

    Website:
    https://www.miskoka.com/beauty-behind-the-brand

    Follow our host on Instagram: @nicmanion
    https://www.instagram.com/nicmanion/

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    30 Min.
  • Why Enforcing Your Cancellation Policy Will Save Your Business
    Oct 27 2025

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    Today, Nicole dives into a must-listen topic for every spa & salon owner: cancellation policies.

    As we head into the busy season, it’s more important than ever to stand your ground and stick to your policies — it can save you money, time, and a serious headache down the road.

    Nicole shares:

    • Why knowing your worth matters
    • How to stop people-pleasing and enforce boundaries
    • Simple scripts you can use to confidently communicate policie
    • Tips from 10+ years of running a successful spa

    This episode is all about protecting your time, your team, and your bottom line. Let’s dive in and set your business up for a smooth, profitable season!

    Subscribe for New Episodes Every Tuesday!

    Be sure to check us out on all our socials:

    Follow on Instagram: @beautybrandpodcast
    https://www.instagram.com/beautybrandpodcast/

    Subscribe on Youtube: @beautybehindthebrandpodcast
    https://www.youtube.com/channel/UCEl-qd38M4OgL8IghZ8ga9g

    Website:
    https://www.miskoka.com/beauty-behind-the-brand

    Follow our host on Instagram: @nicmanion
    https://www.instagram.com/nicmanion/

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    18 Min.
  • Gift Card Marketing Secrets to Boost Revenue & Word of Mouth
    Oct 14 2025

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    This episode of Beauty Behind the Brand, Nicole Manion pulls back the curtain on one of the most powerful — yet often overlooked — tools in your salon business: gift cards. Nicole shares her favorite marketing tips and creative tactics to make gift cards work for you — not just during the holidays, but all year long.

    You'll learn:
    💳 Smart strategies for offering gift card discounts and value-adds
    📈 How to track and pay yourself back using savings accounts
    🗣️ A step-by-step guide to using vouchers for organic word-of-mouth growth

    Whether you're new to gift card marketing or looking to level up your current system, this episode is packed with actionable advice you can implement right away.

    Subscribe for New Episodes Every Tuesday!

    Be sure to check us out on all our socials:

    Follow on Instagram: @beautybrandpodcast
    https://www.instagram.com/beautybrandpodcast/

    Subscribe on Youtube: @beautybehindthebrandpodcast
    https://www.youtube.com/channel/UCEl-qd38M4OgL8IghZ8ga9g

    Website:
    https://www.miskoka.com/beauty-behind-the-brand

    Follow our host on Instagram: @nicmanion
    https://www.instagram.com/nicmanion/

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    10 Min.
  • Why Spending Smart Pays Off: Our Warehouse Journey One Year Later
    Oct 7 2025

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    In this episode, Nicole shares the behind-the-scenes story of how investing in a warehouse changed the game for Miskoka Beauty. From streamlined order fulfilment to more efficient inventory management, she dives into the real, tangible ways this move has improved operations. You’ll also hear her honest take on what it really means to spend money wisely in your business — and why some expenses are actually long-term investments. If you're scaling your brand or considering a big move, this episode is for you.

    Subscribe for New Episodes Every Tuesday!

    Be sure to check us out on all our socials:

    Follow on Instagram: @beautybrandpodcast
    https://www.instagram.com/beautybrandpodcast/

    Subscribe on Youtube: @beautybehindthebrandpodcast
    https://www.youtube.com/channel/UCEl-qd38M4OgL8IghZ8ga9g

    Website:
    https://www.miskoka.com/beauty-behind-the-brand

    Follow our host on Instagram: @nicmanion
    https://www.instagram.com/nicmanion/

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    25 Min.
  • A New Chapter: Motherhood, Belonging & the Unknown
    Sep 8 2025

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    After three months off the mic, host Nicole Manion returns for an intimate solo episode of Beauty Behind the Brand—this time with a whole new perspective. Nicole opens up about one of the biggest transitions of her life: becoming a mom.

    In this raw and vulnerable conversation, she shares what it’s been like stepping into motherhood while navigating the familiar uncertainty of entrepreneurship. From spending her 20s building a brand and often feeling like she never quite fit in, to now finding a deeper sense of belonging through motherhood, Nicole reflects on the personal evolution that comes with both business and life.

    She talks about the beauty and chaos of preparing for something you can’t fully prepare for, the power of support systems, and why asking for help is not a weakness—but a strength. Whether you’re a business owner, a new mom, or simply in a season of transition, this episode will remind you that it’s okay to feel overwhelmed and that you’re not alone in the journey.

    Welcome back—let’s dive into this next chapter, together.

    Subscribe for New Episodes Every Tuesday!

    Be sure to check us out on all our socials:

    Follow on Instagram: @beautybrandpodcast
    https://www.instagram.com/beautybrandpodcast/

    Subscribe on Youtube: @beautybehindthebrandpodcast
    https://www.youtube.com/channel/UCEl-qd38M4OgL8IghZ8ga9g

    Website:
    https://www.miskoka.com/beauty-behind-the-brand

    Follow our host on Instagram: @nicmanion
    https://www.instagram.com/nicmanion/

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    11 Min.