Are we killing live music? Titelbild

Are we killing live music?

Are we killing live music?

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In this penultimate episode of the Pinnicast, Leon and Michael are rinsed but racing toward opening night with only six days to go. The duo is joined by Loren to discuss all things marketing including the strategy behind rebranding a much-loved local venue. Loren provides a candid look at managing the fallout of removing a live music stage and the 'common-sense' logistics of reaching a local audience without a massive budget. Later, new Venue Manager Jaime McDonnell (formerly of Reed House) shares her transition from refined dining to pub culture, bringing insights from the London hospitality scene.

Join us on this journey from idea to opening the doors to The Pinnacle.


Check out Michael's Pinnacle deck here.

For more information on The Pinnacle, visit thepinnacle.melbourne

For more information on PAX, pax.melbourne

Follow @pax.melbourne on social media.


Podcast produced by Posterboy Media.

PAX acknowledges the Wurundjeri Woi-wurrung people as the traditional custodians of the land on which we operate. We pay our respects to elders past, present and emerging and to all First Nations People.

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