AI in Marketing: Friend or Foe? Titelbild

AI in Marketing: Friend or Foe?

AI in Marketing: Friend or Foe?

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In this episode, Caleb Roche explores the transformative role of AI in marketing, discussing its benefits such as automation, personalization, and efficiency, while also addressing the challenges and ethical dilemmas it presents. The conversation emphasizes the importance of balancing AI's capabilities with human creativity and emotional connections in marketing strategies.

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