62. Innovation in marketing: thoughts from an introvert
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62. Innovation in marketing: thoughts from an introvert
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Earlier this year I was asked to speak about Innovation in Marketing at an industry round table event. The brief was to cover how the marketing world had changed and how small business owners could cut through and use innovation to stand out.
My inner imposter syndrome went to town! I don't consider myself a particularly innovative marketer and I wondered what I can possibly say to add value to an audience. And then I remembered that talking about your personality and trying to be really human can actually be very innovative. So this episode is my thoughts on innovation and being radically human.
The book "Marketing for Introverts, How to love it, plan it and do it so you can quietly (and successfully) promote your business in a noisy world" is available to buy on Amazon https://www.amazon.co.uk/Marketing-Introverts-quietly-successfully-business/dp/B0CJKY81WD
Connect with Jenny on LinkedIn - www.linkedin.com/in/jennyprocter/
